Social Media Specialist
ASQ is the leading membership association dedicated to helping quality professionals achieve their career goals. The Social Media Specialist will be responsible for managing social media engagement, curating content, and supporting campaign plans to drive engagement and lead generation.ResponsibilitiesDelivers an efficient and unified, omnichannel brand identity experienceManages social media engagement and curates original content for ASQ brand channels on Facebook, LinkedIn, and InstagramManages delivery of organic social media plans to achieve Key Performance Indicators (KPIs) for society and Business Unit goalsLeads the planning of social media recommendations, KPIs, resourcing, budget allocations, and optimizationsOwns social media planning, writing, design, scheduling, and deploymentCreates and manages editorial calendar to track weekly social media postingsOptimizes content for search engine findabilityTabulates and analyzes data from social and digital media platforms such as LinkedInCollaborates with subject matter experts (SMEs) for story posting and developmentMeets timing, investment, and goal expectations while reporting performance and optimizationsAdheres to ASQ Competencies: Trust, Accountability, Collaboration, and TransparencyPerforms all other duties as assignedSkillsA bachelor's degree in marketing, business, journalism or a related disciplineA minimum of one year of experience in social media marketingA minimum of one year of Canva experienceMust be able to comply with attendance and timeliness policiesExperience with social media scheduling softwareSocial media marketing using LinkedInSocial media monitoring toolsGoogle AnalyticsBenefitsBenefits of ASQ membershipASQ-sponsored trainingOpportunities to achieve professional designations and certificationsPerformance management and coachingTuition reimbursementMedical insuranceDental insuranceVision insuranceHealth savings accountsFlexible spending accountsAccess to Avenue MKE Fitness Center and Pickleball CourtsOpportunity for annual merit increasesComprehensive benefitsRetirement savings programDisability income planLife insurance, Accident, & Critical Illness insuranceOne-week winter break every December, in addition to paid time off and other paid holidaysCompany OverviewASQ is the leading membership association that helps quality professionals achieve career goals and drive excellence through quality in their organizations and industries. It was founded in 1946, and is headquartered in Milwaukee, WI, US, with a workforce of 51-200 employees. Its website is https://asq.org/membership.
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