Social Media Specialist

U.S. Ski & Snowboard is looking for a Social Media Specialist to contribute to the team’s social media channels. You will be joining a team that executes a social media strategy to maximize reach and grow the audience. Responsibilities Create, curate and deploy content across all U.S. Ski & Snowboard Team social media platforms regularly with a focus on video, including Instagram, TikTok, Facebook, X, Threads and LinkedIn Community manage social platforms and look for opportunities to engage with brands, athletes and influencers Execute a social media calendar, including event promotion, results, milestones and sponsorship fulfillment, amongst others Collaborate with internal Creative, Communications/Marketing, Partnership, Events, Foundation and Athletic teams to fill content calendar Work with content creators (videographers, photographers, press officers, photo services) to curate and deliver content on social platforms and identify tactics for deployment Monitor and report on analytics, including engagement, views, sentiment, etc Proactively identify relevant industry happenings, cultural trends and leaders to help expand content plans and improve brand awareness Seek and evaluate opportunities to stay at the forefront of new trends, tools and channels Skills 1+ years of social media experience for a brand across platforms Education in Marketing, English, Advertising, Business or related fields Strong video editing skills Proactive, organized, detail-oriented Able to work hard on tight deadlines and in a live, fast-paced environment at non-traditional hours A passion for social media and current trends, along with knowledge of best practices and how to optimize content to help create growth Ability to build relationships with athletes, influencers and brands Have an understanding of U.S. Ski & Snowboard sports, Olympic and Paralympic sports, athletes and organization Experience with tools and analytics related to evaluating social success Proficiency with Adobe Creative Suite and social scheduling tools Experience in influencer marketing, campaigns and platforms Benefits 401k with 4% company match Medical and dental benefits Pet insurance Generous flexible time off Access to athlete gym Staff lunch on Thursdays Hybrid work schedule Company Overview U.S. It was founded in 1905, and is headquartered in Park City, Utah, USA, with a workforce of 51-200 employees. Its website is