Social Media, Marketing & Communications Lead

This role leads social media, communications, and marketing efforts for an animal rights organization, overseeing content, strategy, and a small team to drive audience growth, engagement, and impact.

This is a part-time contractor role focused on digital execution and team leadership within the animal advocacy space.

Key Responsibilities

Social Media & Content
• Oversee content creation across social platforms (Instagram, TikTok, Facebook)
• Optimize content for algorithms (hooks, captions, formatting)
• Review and edit video, graphic, and written content

Communications
• Manage communication across channels (newsletters, website, social media, reports)
• Ensure consistent tone and messaging aligned with the movement

Marketing Strategy
• Apply marketing best practices to grow audience and engagement
• Support fundraising and outreach through digital channels

Team Leadership
• Supervise and guide a small team of associates
• Provide clear, constructive feedback on content and performance
• Calibrate strategy and ensure consistent execution

Candidate Profile
• Proven experience managing social media/communications for an animal rights or vegan organization
• Strong understanding of social media algorithms and content performance
• Experience with newsletters, websites, and multi-channel communications
• Basic–intermediate video editing skills
• Basic–intermediate graphic design skills (Canva, Photoshop)
• Comfort engaging with sensitive animal rights content
• Ability to lead and provide feedback to a team
• Native English speaker (preferred), North American time zones

Additional Details
• Type: Independent contractor
• Hours: 10–15 hours/week
• Location: Remote (North America preferred)

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