Social Media Manager and Content Creator

Job Summary— Social Media & Content Intern / Assistant Panache Pilates | Remote (Jersey City / NYC as needed) Panache Pilates is seeking a creative and motivated Social Media & Content Intern/Assistant to support our Instagram and TikTok presence. This is a primarily remote internship with occasional paid, in-person content shoots in Jersey City or New York City. This role is ideal for college students or recent graduates looking to build a strong portfolio, gain hands-on brand experience, and receive a professional reference. Responsibilities: • Create 3–5 Instagram Story posts daily (content requires approval before posting) • Assist with Instagram and TikTok content creation • Develop and pitch your own social media strategy, alongside the existing brand strategy • Ensure all content aligns with Panache Pilates’ elevated, wellness-forward aesthetic • Assist with occasional paid, in-person content shoots Qualifications: • Strong interest in social media, wellness, fitness, or lifestyle brands • Good visual eye and understanding of brand aesthetics • Familiar with Instagram Stories, Reels, and TikTok • Organized, reliable, and comfortable working independently Details: • Duration: 6–12 months • Location: Remote; paid in-person shoots in Jersey City/NYC • Compensation: Internship; in-person shoots paid • Opportunity: Potential transition to paid role after internship Responsibilities • Develop and execute comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. • Create compelling visual and written content including graphics, videos, photography, and blog posts using Adobe Creative Suite (Photoshop, Illustrator) and video editing tools. • Manage daily social media activities including scheduling posts with Buffer or Hootsuite, monitoring engagement, and responding to comments to foster community relationships. • Conduct keyword research and SEO optimization to increase content visibility and improve search rankings. • Utilize social listening tools to monitor brand reputation, industry trends, and competitor activities. • Implement Facebook Advertising campaigns and analyze their performance using Google Analytics and web analytics tools. • Coordinate public relations efforts through social media channels to enhance brand image and manage crisis communications when necessary. • Collaborate with cross-functional teams such as marketing, sales, and customer service to ensure consistent branding and messaging across all channels. • Track campaign performance metrics, prepare reports on engagement rates, reach, conversions, and ROI for continuous improvement. • Stay updated on the latest social media trends, platform updates, digital marketing techniques, and emerging technologies like e-commerce integrations. Skills • Proficiency in Adobe Photoshop, Illustrator, and other Adobe Creative Suite applications for graphic design and visual content creation. • Experience with social media management tools such as Hootsuite or Buffer for scheduling and analytics. • Strong knowledge of SEO best practices, keyword research strategies, and web analytics including Google Analytics. • Skilled in content creation including photography, video editing, proofreading, and storytelling that aligns with branding objectives. • Familiarity with Facebook Advertising campaigns and digital marketing strategies to boost reach and engagement. • Excellent relationship management skills to engage audiences effectively across diverse demographics. • Ability to analyze data insights from social listening tools and analytics platforms to inform strategic decisions. • Strong understanding of social media marketing principles including branding consistency, audience targeting, public relations management, and e-commerce integration when applicable. • Creative mindset with an eye for detail in graphic design and visual storytelling; ability to adapt content for various platforms while maintaining brand voice. This role offers an exciting opportunity for a passionate digital marketing professional eager to make a significant impact through innovative content creation and strategic social media management. Apply on Indeed or email directly: [email protected] Job Types: Internship, Contract, Temporary Pay: $100.00 per week Work Location: Hybrid remote in Jersey City, NJ 07302 Apply tot his job