Social Media & Email Marketing Specialist – Automotive Dealers
Job Description:
• Develop and execute paid social media and email marketing campaigns for commercial vehicle dealers.
• Successfully onboard dealerships onto Facebook Ads from beginning to end, including ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling.
• Successfully onboard dealerships to run Google vehicle listing ads.
• Organize and build well-structured campaigns, ad sets, and ads monthly.
• Designing compelling monthly email marketing campaigns for customers and maintain campaigns for multiple resends throughout the month.
• Proactively communicate with customers via email and on the phone/in video meetings to determine needs (i.e., budget, timelines, vehicles/body types to advertise, copy, etc.), understand their target audience and marketing goals.
• Conduct in-depth analysis of social media and email marketing campaign performance using relevant metrics and analytics tools to determine effectiveness, record qualitative and quantitative data of each campaign, and create plans of action for campaign revisions.
• Perform regular reviews with customers to report results and identify opportunities for improvement.
• Identify opportunities to improve campaign effectiveness and recommend data-driven strategies for optimization.
• Stay up-to-date on the latest digital marketing trends and best practices.
Requirements:
• Experience in paid social media marketing and/or email marketing is required
• Experience either working at or directly with automotive dealerships is strongly preferred
• Proven ability to create engaging and effective social media content (text, images, videos)
• Experience with email marketing platforms (e.g. ActiveCampaign, Mailchimp, Iterable, etc.) and Salesforce is desired.
• Strong analytical skills with the ability to interpret and apply data insights
• Excellent communication and writing skills
• This is a customer-facing position that requires the ability to communicate effectively and professionally in online meetings.
Benefits:
• Competitive salary
• Fully remote Monday-Friday work week.
• Comprehensive medical, dental, and 401k benefits, with complimentary life insurance.
• Paid Time Off (PTO) and holidays.
• Flexible scheduling, subject to manager’s approval.
• Opportunity to work with a supportive and innovative team.
Apply Now
Apply Now
• Develop and execute paid social media and email marketing campaigns for commercial vehicle dealers.
• Successfully onboard dealerships onto Facebook Ads from beginning to end, including ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling.
• Successfully onboard dealerships to run Google vehicle listing ads.
• Organize and build well-structured campaigns, ad sets, and ads monthly.
• Designing compelling monthly email marketing campaigns for customers and maintain campaigns for multiple resends throughout the month.
• Proactively communicate with customers via email and on the phone/in video meetings to determine needs (i.e., budget, timelines, vehicles/body types to advertise, copy, etc.), understand their target audience and marketing goals.
• Conduct in-depth analysis of social media and email marketing campaign performance using relevant metrics and analytics tools to determine effectiveness, record qualitative and quantitative data of each campaign, and create plans of action for campaign revisions.
• Perform regular reviews with customers to report results and identify opportunities for improvement.
• Identify opportunities to improve campaign effectiveness and recommend data-driven strategies for optimization.
• Stay up-to-date on the latest digital marketing trends and best practices.
Requirements:
• Experience in paid social media marketing and/or email marketing is required
• Experience either working at or directly with automotive dealerships is strongly preferred
• Proven ability to create engaging and effective social media content (text, images, videos)
• Experience with email marketing platforms (e.g. ActiveCampaign, Mailchimp, Iterable, etc.) and Salesforce is desired.
• Strong analytical skills with the ability to interpret and apply data insights
• Excellent communication and writing skills
• This is a customer-facing position that requires the ability to communicate effectively and professionally in online meetings.
Benefits:
• Competitive salary
• Fully remote Monday-Friday work week.
• Comprehensive medical, dental, and 401k benefits, with complimentary life insurance.
• Paid Time Off (PTO) and holidays.
• Flexible scheduling, subject to manager’s approval.
• Opportunity to work with a supportive and innovative team.
Apply Now
Apply Now