Social Media Coordinator

Remote Full-time
Blu Dot is an award-winning designer and maker of modern home furnishings, currently searching for a Social Media Coordinator. The role involves managing and growing the company's presence across various social media platforms, focusing on content planning, community engagement, and brand storytelling. Responsibilities Develop, schedule and publish content across Meta, LinkedIn, and Pinterest Maintain a consistent brand voice and visual identity across all channels in partnership with creative team Build content calendars that align with product launches, seasonal trends, store events, trade and contract support needs, and is consistent with other channels including email, site and paid media Optimize content formats (Reels, Stories, Carousels, Articles, Pins, etc) based on platform needs and results Build engaging content (in partnership with creative team) that drives shares, reach and follows across all platforms and for all customer segments Monitor and respond to comments, messages, and mentions to maintain a positive and active community across platforms Track customer sentiment and relay insights to the broader service and marketing teams Identify and nurture relationships with creators, influencers and brand advocates across direct to consumer, trade and contract audiences Assist with press outreach and communication efforts related to product launches, brand events in partnership with agency Coordinate influencer and media product sends Track press mentions and compile PR reports with agency Support the creation of press kits and editorial calendars Track KPIs for engagement such as website traffic, follower growth, saves and shares. Drive growth in partnership with growth media team to optimize organic in partnership with paid media Prepare weekly, monthly and quarterly performance reports with insights and optimization recommendations Monitor competitor activity and social trends to identify new opportunities Skills 1-2 years of experience in social media, content creation or digital marketing Familiarity with Meta Business Suite, Linkedin and Pinterest analytics tools Strong writing skills and an eye for design, composition and visual storytelling Ability to manage multiple deadlines in a fast-paced environment Some experience in design or furniture is a plus Company Overview Blu Dot is a designer of unique contemporary furniture for the home and office. It was founded in 1997, and is headquartered in Minneapolis, Minnesota, USA, with a workforce of 51-200 employees. Its website is
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