Social Media Account Executive

The Hoffman Agency is an integrated communications consultancy that solves business problems for tech companies. They are seeking a Digital Account Executive to execute social media campaigns, create engaging content, and measure success across various platforms.ResponsibilitiesExecute social media campaigns on behalf of clients, supporting content creation and engagement recommendationsIdeate and create quality, error free work on multiple social and digital channelsWrite compelling,quality social copy that engagesManage online communitiesMeasure success on each platform sharing actionable insights with your account teams and clientsUtilize our digital tech stack to work smarter and measure performanceWork with the PR teams to uncover opportunities to expand the engagement into digitalSupport new business and current client research efforts through social listening toolsStay current on, promote and evangelize integrated digital best practices across the Agency – including new channels and strategies that keep us ahead of the curveBelieve in the adage for content, 'show, don’t tell'Forge relationships with the Agency’s digital colleagues in the US, Asia, and EuropeWork with creative to craft visual stories we can tell on social mediaTrack the effectiveness of social media posts, campaigns and creative then recommend optimizationsCollaborate across the agency to produce good work!SkillsBachelor's degree in business, PR/Advertising, Communications, Journalism or Liberal Arts1-3 years of public relations experience (agency experience is preferred)Constantly thinking about social media and how our brands can communicate on these platformsThirst for learning about technology, social media, and marketingCultivate teamwork and a mentality that the team's success is everyone's successKnack for taking complex information and reshaping it so others can understand itCan problem-solve and loves a challengeHas a sense of humor (required)Understanding of the following, a plus: Data analytics and supporting tools like Google AnalyticsPaid social campaign management and executionSocial media management and listening platforms like Sprout Social, Agility, Hootsuite, etcSEO, SEM, PPC and other acronyms that fall under the digital umbrellaMarketing automation platforms like HubSpot and/or Marketo is also a plusBenefits20 PTO days11 holidays including MLK day, President’s Day, and Floating HolidayBirthday PTO401(k) matchGoing the extra kilometer (gain extra time off from going above and beyond)Knock-off early on Fridays!Weekly Wellness HourSabbatical programHome office stipendWellness and Professional Development FundMentor ProgramCompany OverviewThe Hoffman Agency is a communications consultancy agency, helping corporate and other companies communicate messages across the globe. It was founded in 1987, and is headquartered in London, England, GBR, with a workforce of 51-200 employees. Its website is http://www.hoffman.com/.



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