SEO Specialist
SEO Specialist
Job Title: SEO Content Specialist
Location: Remote - Philippines
Employment Type: Full-Time
About the Role
Description:
Our mission is to help customers save time and money when purchasing commercial kitchen equipment and supplies by providing a customer-centric shopping experience and through leveraging our industry buying power.
We are seeking an SEO Content Specialist to work collaboratively in growing and managing our best-in-class ecommerce store. The ideal candidate excels at writing clear, structured content that ranks — producing collection page copy, product descriptions, and blog articles that drive non-branded organic traffic.
Key Responsibilities
Develop and execute SEO content strategies to improve organic traffic and ecommerce performance
Conduct keyword research focused on commercial-intent and non-branded search terms
Write and optimize collection page copy, product descriptions, buying guides, and blog articles
Implement on-page SEO best practices including title tags, meta descriptions, internal linking, and heading structures
Monitor content performance using Google Search Console and Google Analytics
Identify content gaps and opportunities to improve rankings and conversions
Collaborate with internal teams to maintain content consistency and SEO alignment
Maintain consistent production output and independently manage deadlines
Qualifications & Requirements
Proven ability to write long-form SEO content - collection pages, product descriptions, and buying guides (writing samples required)
Solid working knowledge of Google Search Console and Google Analytics — can read performance data, track keyword positions, and identify opportunities independently
Experience with keyword research using Ahrefs, Semrush, or equivalent — with a focus on commercial-intent, non-branded queries
Strong grasp of on-page SEO fundamentals: title tags, H1/H2 structure, meta descriptions, internal linking, and keyword placement
Experience publishing and managing content in a CMS — Shopify experience is a plus
Ability to produce one content deliverable per working day and maintain consistent output without close supervision
Strong written English - this is primarily a writing role; clarity, grammar, and structure matter
Experience writing for B2B or commercial product ecommerce is a strong advantage (restaurant equipment, food service, industrial, or similar)
Experience building or executing a hub & spoke content model is an advantage
Experience building internal link structures on ecommerce sites is an advantage
Familiarity with Screaming Frog for site audits and internal link analysis
Compensation & Benefits
Competitive bonus structure
Medical, dental, and vision coverage
Flexible remote work setup
Company-paid training and continued education opportunities
Employee discounts on commercial kitchen equipment and supplies
Apply To This Job
Job Title: SEO Content Specialist
Location: Remote - Philippines
Employment Type: Full-Time
About the Role
Description:
Our mission is to help customers save time and money when purchasing commercial kitchen equipment and supplies by providing a customer-centric shopping experience and through leveraging our industry buying power.
We are seeking an SEO Content Specialist to work collaboratively in growing and managing our best-in-class ecommerce store. The ideal candidate excels at writing clear, structured content that ranks — producing collection page copy, product descriptions, and blog articles that drive non-branded organic traffic.
Key Responsibilities
Develop and execute SEO content strategies to improve organic traffic and ecommerce performance
Conduct keyword research focused on commercial-intent and non-branded search terms
Write and optimize collection page copy, product descriptions, buying guides, and blog articles
Implement on-page SEO best practices including title tags, meta descriptions, internal linking, and heading structures
Monitor content performance using Google Search Console and Google Analytics
Identify content gaps and opportunities to improve rankings and conversions
Collaborate with internal teams to maintain content consistency and SEO alignment
Maintain consistent production output and independently manage deadlines
Qualifications & Requirements
Proven ability to write long-form SEO content - collection pages, product descriptions, and buying guides (writing samples required)
Solid working knowledge of Google Search Console and Google Analytics — can read performance data, track keyword positions, and identify opportunities independently
Experience with keyword research using Ahrefs, Semrush, or equivalent — with a focus on commercial-intent, non-branded queries
Strong grasp of on-page SEO fundamentals: title tags, H1/H2 structure, meta descriptions, internal linking, and keyword placement
Experience publishing and managing content in a CMS — Shopify experience is a plus
Ability to produce one content deliverable per working day and maintain consistent output without close supervision
Strong written English - this is primarily a writing role; clarity, grammar, and structure matter
Experience writing for B2B or commercial product ecommerce is a strong advantage (restaurant equipment, food service, industrial, or similar)
Experience building or executing a hub & spoke content model is an advantage
Experience building internal link structures on ecommerce sites is an advantage
Familiarity with Screaming Frog for site audits and internal link analysis
Compensation & Benefits
Competitive bonus structure
Medical, dental, and vision coverage
Flexible remote work setup
Company-paid training and continued education opportunities
Employee discounts on commercial kitchen equipment and supplies
Apply To This Job