SEO & Local Search Consultant
About the position
We are looking for a local SEO practitioner to take over a function that currently has no external vendor and is falling behind. The internal team is stretched. This person steps in and owns the full local search and reputation layer , from technical SEO fixes to Google Business Profile optimization to review management, with the urgency the situation requires.
Responsibilities
ā¢ Conduct a full SEO audit across all retail locations ā schema markup, indexation, page speed, mobile performance, and GBP completeness
ā¢ Identify and quickly fix critical technical issues ā schema markup, broken links, GBP inaccuracies, mobile indexation problems
ā¢ Optimize Google Business Profiles across all priority locations ā categories, photos, services, hours, booking links, and listing consistency
ā¢ Align GBP profiles with Local Service Ad accounts to ensure local search signals support paid local ad performance
ā¢ Build location-specific service pages for priority markets to improve local search rankings
ā¢ Build Areas We Serve pages with structured FAQ content across priority markets
ā¢ Establish AEO foundations ā structured data, FAQ formats, and citation signals for visibility in AI-driven search ( Gemini, ChatGPT, Google AI, etc.)
ā¢ Address mobile search performance ā mobile accounts for the majority of organic search across these brands and is underperforming
ā¢ Assess the current state of review volume and recency across all locations and make recommendations
Requirements
ā¢ 5-8 years in local SEO and reputation management
ā¢ Experience optimizing Google Business Profiles across 50+ locations
ā¢ Familiarity with AI-driven search and AEO fundamentals
ā¢ Proficiency with tools such as WebPunch, BrightLocal, Local Falcon, or similar platforms
ā¢ Detail-oriented with the ability to manage multiple locations and workstreams simultaneously
ā¢ Able to identify and address critical issues in a timely manner
Apply tot his job
Apply To this Job
We are looking for a local SEO practitioner to take over a function that currently has no external vendor and is falling behind. The internal team is stretched. This person steps in and owns the full local search and reputation layer , from technical SEO fixes to Google Business Profile optimization to review management, with the urgency the situation requires.
Responsibilities
ā¢ Conduct a full SEO audit across all retail locations ā schema markup, indexation, page speed, mobile performance, and GBP completeness
ā¢ Identify and quickly fix critical technical issues ā schema markup, broken links, GBP inaccuracies, mobile indexation problems
ā¢ Optimize Google Business Profiles across all priority locations ā categories, photos, services, hours, booking links, and listing consistency
ā¢ Align GBP profiles with Local Service Ad accounts to ensure local search signals support paid local ad performance
ā¢ Build location-specific service pages for priority markets to improve local search rankings
ā¢ Build Areas We Serve pages with structured FAQ content across priority markets
ā¢ Establish AEO foundations ā structured data, FAQ formats, and citation signals for visibility in AI-driven search ( Gemini, ChatGPT, Google AI, etc.)
ā¢ Address mobile search performance ā mobile accounts for the majority of organic search across these brands and is underperforming
ā¢ Assess the current state of review volume and recency across all locations and make recommendations
Requirements
ā¢ 5-8 years in local SEO and reputation management
ā¢ Experience optimizing Google Business Profiles across 50+ locations
ā¢ Familiarity with AI-driven search and AEO fundamentals
ā¢ Proficiency with tools such as WebPunch, BrightLocal, Local Falcon, or similar platforms
ā¢ Detail-oriented with the ability to manage multiple locations and workstreams simultaneously
ā¢ Able to identify and address critical issues in a timely manner
Apply tot his job
Apply To this Job