Senior Staff Product & Marketing Operations – Content Hub

About the position We are looking for a Senior Staff Product & Marketing Operations professional to own and scale our new content hub – a central, owned channel where Nubank will host exclusive content from strategic partnerships and operate a light e-commerce experience for branded merchandise and collaborations. This person will be the end-to-end operational owner of the content hub: from defining and running the operating model with partners and suppliers, to working closely with Product, Engineering, Marketing, Legal, Tax, and Logistics to make the experience work seamlessly for customers across markets. The first big mission is to launch an initial version of the content hub, including exclusive content and the first wave of merchandise from our global partnerships with key partners such as Mercedes AMG Petronas F1 and Inter Miami CF, and then continuously iterate it into a core channel for our marketing and product teams to engage fans, launch new experiences, and drive product adoption. You will sit in the Marketing organization, working very closely with Product Operations, Product Management, and Partnerships, and will operate at a Senior Staff (IC8) level, with significant autonomy and visibility. Responsibilities • Owning the content hub and merchandise “store” end-to-end – from concept to daily operations – as your core product, ensuring it delivers a high-quality, reliable experience to Nubank customers and partners. • Leading the MVP launch of the hub, including content and the first merchandise drops (e.g., Mercedes and Inter Miami collaborations), coordinating legal, tax, inventory, shipping, content, and technical workstreams to get a first version live quickly and safely. • Designing and running the operating model for the hub: selecting and managing suppliers and partners, defining SLAs and responsibilities, and ensuring that logistics, customs, returns, and customer support flows are clearly owned and work in practice (e.g., FAQs, redirection to partner support, escalation paths). • Partnering with Product Managers and Engineers to scope and prioritize technical integrations and features (e.g., plug-ins for e-commerce, content formats, entry points in the Nu app), translating operational needs into clear product and technical requirements. • Defining and optimizing discovery and entry points to the hub, both within the Nubank app and from partner surfaces (e.g., partner websites, campaigns), in collaboration with Marketing, Product, and Partnerships teams. • Coordinating a highly cross-functional stakeholder landscape, including Global and Local Marketing, Partnerships, Product, Engineering, Legal, Tax, and Operations, continuously re-prioritizing across competing needs while keeping the hub roadmap and delivery on track. • Setting up and driving a clear execution plan and governance, including timelines, milestones, and decision forums, and proactively unblocking legal, regulatory, and operational issues as they arise. • Continuously evolving the hub vision and roadmap beyond V1 – for example into fan clubs, community experiences, and early-access product launches – in partnership with Marketing and Product leaders. Requirements • Extensive senior experience (Senior Staff / IC-level) in Product Operations, Product Management, Product Marketing, or a similar role, with a clear track record of hands-on, operational execution • Proven end-to-end ownership of a complex, cross-functional initiative or consumer-facing product, covering business case, technical integration, partner management, operations, and ongoing optimization. • Experience with e-commerce platforms, marketplaces, or content platforms (for example, consumer marketplaces, creator or content platforms, streaming or membership products), understanding logistics flows, content hosting, QA, and external partner integrations. • Strong program/project management skills and the ability to switch context frequently, wearing multiple hats across operations, product, marketing, legal, and partner management while keeping clarity on priorities and outcomes. • Demonstrated ability to work closely with engineers and PMs on integrations and technical capabilities (e.g., plug-ins, APIs, content formats), with enough technical fluency to challenge trade-offs and co-design solutions. • Experience navigating legal, tax, and regulatory implications of new digital products or commerce experiences, collaborating effectively with specialist teams to find practical paths forward. • A strong ownership mindset, with visible examples of “getting your hands dirty” to solve operational issues, close gaps, and deliver on ambitious timelines in high-visibility projects. • Excellent communication and stakeholder management skills in English, including working with senior leaders and diverse global teams. • Ability and willingness to be based in Miami, US or São Paulo, BR (relocation support available if required). Nice-to-haves • Experience building or operating content hubs, fan communities, or loyalty / membership experiences, especially in partnership with major sports, entertainment, or lifestyle brands (e.g., motorsport, football clubs). • Optional: background in Product Marketing (PMM) or Marketing roles where you acted as the bridge between product, logistics/operations, and external partners, owning very operational work (not only go-to-market strategy). • Experience in smaller or fast-growing companies where you had broad, end-to-end responsibility rather than a narrow slice of a large system. • Familiarity with Latin American markets or cross-border logistics, customs, and customer support flows. Benefits • Opportunity of earning equity at Nu • Medical Insurance • Dental and Vision Insurance • Life Insurance and AD&D • Extended maternity and paternity leaves • Nucleo – our learning platform of courses • NuLanguage – our language learning program • NuCare – our mental health and wellness assistance program • 401(k) • Saving Plans – Health Saving Account and Flexible Spending Account • Work-from-home Allowance • Relocation Assistance Package, if applicable