Senior Regional Marketing Manager for Public Sector - Driving Pipeline Growth and Revenue in Federal and SLED Markets

Unlock Your Career Potential at F5: Empowering a Better Digital World At F5, we're on a mission to revolutionize the digital landscape by creating, securing, and running applications that enhance our ever-evolving digital experiences. Our teams are passionate about cybersecurity, protecting consumers, and enabling companies to innovate. We're committed to fostering a diverse and inclusive community where individuals can thrive. If you're looking for a challenging and rewarding role that aligns with your skills and experience, we've got an exciting opportunity for you! Job Overview: Senior Regional Marketing Manager, Public Sector We're seeking a highly skilled Senior Regional Marketing Manager to join our Public Sector team, based in or near Reston, VA. As a key player in our marketing strategy, you'll develop and execute comprehensive marketing plans to drive pipeline growth and revenue within the federal and SLED sectors. This hybrid role offers the flexibility to balance your time between our remote office and home, ensuring a great work-life balance. Key Responsibilities Marketing Strategy and Execution: Develop and implement comprehensive marketing strategies to generate qualified leads and drive pipeline growth within the Public Sector market. Collaborate with distribution resellers to ensure smooth execution of joint marketing programs and maximize partnership impact. Manage the field marketing budget for Public Sector segments, ensuring efficient resource allocation and alignment with strategic goals. Oversee joint marketing budgets with partners, tracking ROI and optimizing resource utilization. Sales Team Alignment: Foster strong relationships with Public Sector sales teams, aligning marketing efforts with their goals and objectives. Serve as the primary marketing liaison, providing regular updates, gathering feedback, and refining marketing strategies. Public Sector Symposium Management: Oversee the development and execution of the annual Public Sector Symposium, a premier event co-hosted with partners and F5's experiential marketing team. Lead the planning, coordination, and execution of all symposium aspects, ensuring a seamless and impactful experience for attendees. Market Expertise: Leverage a deep understanding of Public Sector procurement cycles and regulations to develop targeted marketing strategies. Analyze marketing campaign performance using key metrics to optimize strategies and exceed targets. Essential Qualifications To succeed in this role, you'll need: A BA/BS in Marketing, Business, Communications, or a related field, or relevant experience. 12-15+ years of experience in B2B marketing, with a focus on field and channel marketing in technology organizations. Public Sector marketing experience highly desired. A proven track record of developing and executing strategic marketing plans to drive revenue growth and market expansion. Strong leadership skills, with experience leading and mentoring cross-functional teams. Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders. Preferred Qualifications To stand out from the competition, you'll ideally have: Experience working in the Public Sector or with government agencies. A strong understanding of procurement cycles and regulations within the Public Sector. A track record of analyzing data to develop targeted marketing strategies and drive business results. Skills and Competencies To excel in this role, you'll need: Strategic thinking and problem-solving skills. Excellent project management and organizational skills. The ability to work collaboratively with cross-functional teams. Strong analytical and data-driven decision-making skills. Effective communication and interpersonal skills. Career Growth Opportunities and Learning Benefits At F5, we're committed to fostering a culture of growth and development. As a Senior Regional Marketing Manager, you'll have opportunities to: Develop your skills and expertise in Public Sector marketing. Take on new challenges and responsibilities within the marketing team. Collaborate with cross-functional teams to drive business results. Participate in industry events and conferences to stay up-to-date on the latest trends and best practices. Work Environment and Company Culture At F5, we prioritize a diverse and inclusive community where individuals can thrive. Our hybrid work model offers the flexibility to balance your time between our remote office and home. We're committed to: Fostering a culture of innovation and creativity. Encouraging work-life balance and employee well-being. Providing opportunities for growth and development. Promoting diversity, equity, and inclusion within our community. Compensation, Perks, and Benefits We offer a competitive salary range of $149,006 - $223,510, as well as: Incentive compensation and bonus opportunities. Restricted stock units and benefits. A comprehensive benefits package, including medical, dental, and vision coverage. Opportunities for professional development and growth. Join Our Team: Take the Next Step Are you ready to unlock your career potential and join a team that's passionate about creating a better digital world? Apply now and let's discuss how you can become a vital part of our success story! At F5, we're committed to providing equal employment opportunities to all employees and employment applicants without regard to unlawful considerations. We welcome candidates from diverse backgrounds and perspectives. Apply for this job