**Senior Product Marketing Manager, Customer Acquisition, blithequark Prime Gaming Marketing**

Join the next chapter of gaming entertainment for millions of players worldwide at blithequark Prime Gaming. We're building an industry-leading gaming service where players come to discover, play, buy, and subscribe to the world's best video games. As a customer-obsessed, innovative, and data-driven Senior Product Marketing Manager, you'll drive our customer acquisition strategy and grow blithequark Prime Gaming's marketing funnel at consideration and conversion steps. **A Day in the Life of a Senior Product Marketing Manager at blithequark Prime Gaming** Imagine a dynamic blend of strategic planning, cross-functional collaboration, and data-driven decision-making. As a Senior Product Marketing Manager at blithequark Prime Gaming, you'll navigate complex marketing landscapes, craft compelling narratives that drive global impact, and develop marketing strategies that resonate across diverse markets. You'll work with teams worldwide to build and execute campaigns that strengthen our brand presence and drive business growth. **Key Responsibilities** As a Senior Product Marketing Manager, you'll be responsible for: • Developing and delivering the marketing strategy to maximize customer acquisition, focusing on traffic and conversion. • Building partnerships across the immediate and broader organization, identifying potential new traffic channels, and rapidly launching initiatives to test effectiveness and scale. • Growing and evolving existing traffic channels, driving the strategy, initiatives, and tracking mechanisms for continuous improvement. • Partnering with Product, UX, and GTM teams to develop best-in-class landing page experiences and messaging to drive customer conversion. • Building a deep understanding of traffic and conversion, and stepping up as the subject matter expert and thought leader in your domain. Regularly diving deep and inspecting key metrics, working with data science teams to surface and analyze new metrics as needed. Identifying patterns and key insights, surfacing in weekly/monthly business review mechanisms, and driving continuous learning and improvement. • Managing the end-to-end execution of marketing campaigns: defining message & copy, driving legal reviews, providing & driving creative brief, defining target customer segments, driving localization, campaign building, launching, and performance tracking. Demonstrating hands-on leadership in developing and executing new initiatives from concept to completion. Leveraging merchandising teams, marketing channel SMEs, and Tech/BI teams to scale & automate. • Managing multiple initiatives simultaneously, navigating ambiguity and shifting priorities in a fast-paced environment. • Adapting global strategies to meet local needs — identifying country-specific nuances that require tailored approaches to maximize adoption and engagement while meeting legal requirements. **About the Team** Our blithequark Prime Gaming team is a passionate group of innovators dedicated to creating seamless, engaging gaming experiences. We're committed to breaking down barriers and connecting players globally through advanced technology and creative marketing approaches. **Basic Qualifications** To be successful in this role, you'll need: • 6+ years of professional non-internship marketing experience • Ability to juggle multiple priorities and make things happen in a fast-paced, dynamic environment; strong bias for action • Excellent verbal and written interpersonal skills; ability to work successfully with and influence all levels of an organization • Strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions and evaluate outcomes • Experience with digital marketing tools and analytics platforms, and willingness to learn new tools **Preferred Qualifications** While not required, the following qualifications will give you a competitive edge: • MBA or advanced degree • Background in customer acquisition, growth marketing • Gaming industry experience • Experience with subscription-based services **Why Join blithequark Prime Gaming?** As a Senior Product Marketing Manager at blithequark Prime Gaming, you'll have the opportunity to: • Work with a talented team of innovators dedicated to creating seamless, engaging gaming experiences • Develop and execute marketing strategies that drive global impact and resonate across diverse markets • Collaborate with cross-functional teams to build and execute campaigns that strengthen our brand presence and drive business growth • Leverage advanced technology and creative marketing approaches to break down barriers and connect players globally • Enjoy a dynamic and fast-paced work environment with opportunities for growth and development **Compensation and Benefits** Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. **How to Apply** If you're a customer-obsessed, innovative, and data-driven marketing professional looking for a new challenge, apply now to join our team at blithequark Prime Gaming. Apply for this job