Senior Medical Director
Company Description:Be part of something great!Synchrony Group is an independently owned network of companies, headquartered in West Chester, PA.At Synchrony, we are dedicated to providing the highest quality products and services in the medical communications industry. Our vision is to create the highest value for our clients and the most opportunity for our team members, while working together to improve the lives of patients. Collectively, we are leaders in strategic planning, development, and execution of best-in-class programs that address medical needs, maximize strategic objectives, and make significant scientific and clinical contributions. Our passion and commitment to improving outcomes for our clients, healthcare professionals, and patients drives us to exceed expectations in everything we do.Synchrony consists of integrated groups of medical-scientific, clinical, creative, commercial, and industry experts. Synchrony Healthcare Communications specializes in branded and disease state marketing/promotional campaigns and initiatives. Our teams reflect our commitment to excellenceâweâre smart, enthusiastic, and driven. We align the skills, experiences, and perspectives of diverse individuals to achieve unparalleled results in an environment of respect and mutual support. Above all, we are passionate about changing the world and improving the lives of patients.Our success is built on the foundation of our team, and weâre always striving to strengthen our foundation. More than just seeking out the best and brightest to join us, we also create a work environment in which employees are respected and encouraged to grow.Are you looking to be part of something great? Weâd like to meet you!Job Description:The Senior Medical Director provides scientific and strategic direction for all tactical medical communications activities for assigned therapeutic areas and products and partners with the Account Services, Strategic Services, Creative Services, Editorial Services, and Project Management departments and clients to develop branded and unbranded medical and promotional communications for healthcare professional (HCP) and patient audiences. The Senior Medical Director participates as a department representative at internal functions requiring scientific input, participates in strategy and scientific/medical components of new-business development activities, represents the company at client meetings at which scientific expertise is needed for the planning or acquisition of future projects, and interacts with clients, faculty, key clinical experts, and patients in support of pharmaceutical advertising/promotional initiatives.Job DutiesMedical ServicesProvide scientific direction, support, and leadership for all strategic and tactical communications activities for assigned therapeutic areas and productsDevelop clinical content for branded and unbranded promotional communications tactics and activities, including hands-on writing and annotation of content for HCP and patient educational material/brochures, videos, websites, and other multimedia initiativesEffectively communicate complex medical and scientific concepts in a clear, engaging, audience-appropriate mannerEnsure scientific integrity, accuracy, and clinical relevance of all materialsSupport projects toward development across multiple brandsReview, analyze, and interpret current product literature and leverage information to support promotional claims Interpret and apply clinical data; use clinical expertise to benchmark client versus competitor productsAssume final responsibility for content of assigned projects, including relevance, technical accuracy, audience appropriateness, strategy, and consistency with communications planPresent and appropriately defend promotional materials to client review committees for approval and apply resulting comments while maintaining the integrity and objectives of the materialMaintain up-to-date knowledge of medical scientific information related to assigned therapeutic areas, products, and competitorsGenerate strategically sound project ideas and maintain a proactive approach on initiatives for existing and prospective clientsWork in conjunction with Account Services and Project Management departments to develop logical and attainable timelines for project completionProvide mentorship/guidance, support, and feedback to junior medical team members, copywriters, and freelance contract writers as needed during the content development processFollow all internal processes and procedures with regard to workflow and development of deliverablesAttend professional meetings (live or virtual) to maintain relationships with clients and opinion leaders, and to remain abreast of up-to-date therapeutic area and competitive landscape informationAssist in designing healthcare professional and patient market research to more clearly define audience attitudes and behaviorsKeep core teams and management informed of status of ongoing projectsInternal and External RelationshipsBuild effective working relationships with internal and external stakeholdersBuild strong client relationships; inspire client confidenceCollaborate with internal and external personnel from all disciplines to ensure innovative solutions to client needs related to new business and existing workCommunicate and collaborate with faculty and key opinion leaders on programs to meet strategic objectives through relationship building and use of scientific expertise; note, synthesize, and interpret feedback and insights to drive actionable strategy and tacticsBusiness DevelopmentSupport new-business teams to ensure data are medically sound and teams are well informed about all medical aspects of the productAssist in the development of new-business presentations by analyzing and synthesizing literature, pharmacologic attributes, clinical data, product profile and strategy, and market research into a strategic application for capabilitiesRepresent Synchrony at capabilities presentations and other new businessârelated meetings as a full-time, permanent resource that has had extensive relevant training and expertiseSupport the execution of healthcare professional and patient interviews as part of qualitative research for new-business presentationsHelp to identify potential clinical experts as advisors or research participantsKey Competencies Sound strategic and analytical thinking, planning, prioritization, and execution skillsAbility to manage outcomes to win-win resolutionsStrong creative design, conceptual, and visual story-telling skillsAbility to effectively communicate both verbally and in writingSolid medical writing skillsExceptional organizational skills with adeptness at multitaskingFlexibility and adaptability to change; ability to work under time constraints Effective attention to detail and high degree of scientific and medical accuracyAbility to identify key issues and to creatively and strategically overcome challenges or obstaclesHigh level of integrity, ethics, confidentiality, and accountabilityAbility to interact effectively in a team environmentProficiency in Microsoft Office applications (Word, PowerPoint, Excel, Outlook)Ability to oversee, manage, and support priorities and workflow to ensure high-quality project execution according to project timelines and budgetsStrong presentation and persuasion skillsDevelops a clear point of view and tells a meaningful âstoryâDemonstrates effectiveness in a variety of settings and group sizes with clients, peers, subordinates, and managementConfidently expresses both data/facts and more controversial topicsCommands attention and can manage group dynamicsQualifications:RequirementsPhD, PharmD, or MDMinimum of 5 yearsâ experience with at least 1 of the following key activities: medical education, medical communications campaigns, promotional medical/marketing initiatives, digital and interactive programsAbility to travel as client needs requireSpecific industry or therapeutic area expertiseWorking ConditionsAbility to travel as client needs requireAbility to commit to extra and/or nontraditional hours as client needs requireAdditional Information:Synchrony places high value on the well-being of its employees; therefore, Synchrony team members are eligible for a comprehensive array of benefits, including competitive salaries, generous paid time off, excellent health insurance, family leave, and a 401(k) plan with employer matching.All your information will be kept confidential according to EEO guidelines.EOE. Synchrony is not able to provide visa sponsorship for this role.
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