Senior Data Engineer – Marketing
Job Description:
• Lead the integration of customer data across web analytics, CRM, marketing automation and related platforms
• Architect and manage the migration from Adobe Analytics to CJA, ensuring seamless data flow and reporting
• Collaborate with Adobe and team members to establish and improve our AEP foundation
• Build a marketing attribution model using AEP and CJA insights
• Guide communication between business and technical teams, translating requirements into data solutions
• Help develop data engineering pipelines to transform and analyze marketing and customer data
• Analyze web and marketing performance data to create applicable insights on customer behavior, campaign effectiveness, and conversion optimization
• Provide guidance on best practices for data governance, privacy, and tagging architecture
• Contribute to the creation of dashboards and reports using tools like Tableau, Power BI, and Alteryx
Requirements:
• 5+ years of experience in digital analytics, data architecture, or related fields
• Expertise with Adobe Analytics and Salesforce
• Experience in data engineering, including Extract, Transform, Load processes, data modeling, and pipeline development
• Hands-on skills with at least one of the following: Tableau, Power BI, or Alteryx
• Experience creating marketing attribution models and analyze customer journeys
• Experience with tag management solutions and data layer design
• Background in managing CDP implementations
• Familiarity with AEP and CJA
Benefits:
• Flexible Time Off: 15 Days
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
Apply tot his job
Apply To this Job
• Lead the integration of customer data across web analytics, CRM, marketing automation and related platforms
• Architect and manage the migration from Adobe Analytics to CJA, ensuring seamless data flow and reporting
• Collaborate with Adobe and team members to establish and improve our AEP foundation
• Build a marketing attribution model using AEP and CJA insights
• Guide communication between business and technical teams, translating requirements into data solutions
• Help develop data engineering pipelines to transform and analyze marketing and customer data
• Analyze web and marketing performance data to create applicable insights on customer behavior, campaign effectiveness, and conversion optimization
• Provide guidance on best practices for data governance, privacy, and tagging architecture
• Contribute to the creation of dashboards and reports using tools like Tableau, Power BI, and Alteryx
Requirements:
• 5+ years of experience in digital analytics, data architecture, or related fields
• Expertise with Adobe Analytics and Salesforce
• Experience in data engineering, including Extract, Transform, Load processes, data modeling, and pipeline development
• Hands-on skills with at least one of the following: Tableau, Power BI, or Alteryx
• Experience creating marketing attribution models and analyze customer journeys
• Experience with tag management solutions and data layer design
• Background in managing CDP implementations
• Familiarity with AEP and CJA
Benefits:
• Flexible Time Off: 15 Days
• Core benefits including medical, dental, vision, and matching 401K
• Flexible work environment, ability to work remote, hybrid or in-office
• Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
Apply tot his job
Apply To this Job