Senior Analyst, Offsite Activations & Operations - Orange Apron Media
Position Purpose:
The Senior Analyst, Offsite Activations & Operations is responsible for supporting the planning of omni-channel campaigns and executing and optimizing in-house addressable channel components of those campaigns. Responsibilities include implementation of campaigns and their objectives, strategies and tactics; and stewardship of omni-channel plans in conjunction with marketing goals. Position oversees management of campaign activations and supports the reporting process.
Key Responsibilities:
15% Communication - Prepare clear and concise reports, charts, tables and presentations to support business decisions across the organization
30% Continuous Improvement - Conduct thorough analyses to continually improve business operations, including identifying new growth opportunities, yield management, inventory and supplier selection, and KPIs
10% Partnership - Partner with site testing team to define and determine most effective customer experience
30% Reporting & Analytics - Drive reporting and analyses of marketing campaigns to internal stakeholders and external suppliers by leveraging multiple, complex data sources
15% Transaction Data Analysis - Analyze transaction data to identify purchase triggers and indicators for future value customers in support of predictive and forward-looking marketing campaigns
Direct Manager/Direct Reports:
This position reports to the Manager, Orange Apron Media
This position has 0 direct reports.
Travel Requirements:
Typically requires overnight travel less than 10% of the time.
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Preferred Qualifications:
Experience activating, managing, and overseeing performance of paid media campaigns (Meta, Pinterest, Google, etc.) 3+ years desired
Experience creating media plans and paid media strategy for brands and clients
Experience using data for performance storytelling; ability to translate performance into actionable insights and recommendations
Values & behaviors:
Exceptional client service to internal and external stakeholders
Strong written & verbal communications skills; comfortable presenting to clients/suppliers in monthly and quarterly business reviews
Attention to detail; oversees activation detail and campaign QA with the level of accuracy required
Development driven; motivated to take on new challenges such as testing new initiatives and achieving certifications in our top platforms
Team player; willingness to help others out, foster and drive strong relationships with internal cross-functional peers as a primary liaison between teams
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.
Preferred Education:
No additional education
Minimum Years of Work Experience:
3
Preferred Years of Work Experience:
No additional years of experience
Minimum Leadership Experience:
None
Preferred Leadership Experience:
None
Certifications:
None
Competencies:
Action Oriented
Collaborates
Drives Engagement
Communicates Effectively
Customer Focus
Drives Results
Apply Now
The Senior Analyst, Offsite Activations & Operations is responsible for supporting the planning of omni-channel campaigns and executing and optimizing in-house addressable channel components of those campaigns. Responsibilities include implementation of campaigns and their objectives, strategies and tactics; and stewardship of omni-channel plans in conjunction with marketing goals. Position oversees management of campaign activations and supports the reporting process.
Key Responsibilities:
15% Communication - Prepare clear and concise reports, charts, tables and presentations to support business decisions across the organization
30% Continuous Improvement - Conduct thorough analyses to continually improve business operations, including identifying new growth opportunities, yield management, inventory and supplier selection, and KPIs
10% Partnership - Partner with site testing team to define and determine most effective customer experience
30% Reporting & Analytics - Drive reporting and analyses of marketing campaigns to internal stakeholders and external suppliers by leveraging multiple, complex data sources
15% Transaction Data Analysis - Analyze transaction data to identify purchase triggers and indicators for future value customers in support of predictive and forward-looking marketing campaigns
Direct Manager/Direct Reports:
This position reports to the Manager, Orange Apron Media
This position has 0 direct reports.
Travel Requirements:
Typically requires overnight travel less than 10% of the time.
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Preferred Qualifications:
Experience activating, managing, and overseeing performance of paid media campaigns (Meta, Pinterest, Google, etc.) 3+ years desired
Experience creating media plans and paid media strategy for brands and clients
Experience using data for performance storytelling; ability to translate performance into actionable insights and recommendations
Values & behaviors:
Exceptional client service to internal and external stakeholders
Strong written & verbal communications skills; comfortable presenting to clients/suppliers in monthly and quarterly business reviews
Attention to detail; oversees activation detail and campaign QA with the level of accuracy required
Development driven; motivated to take on new challenges such as testing new initiatives and achieving certifications in our top platforms
Team player; willingness to help others out, foster and drive strong relationships with internal cross-functional peers as a primary liaison between teams
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.
Preferred Education:
No additional education
Minimum Years of Work Experience:
3
Preferred Years of Work Experience:
No additional years of experience
Minimum Leadership Experience:
None
Preferred Leadership Experience:
None
Certifications:
None
Competencies:
Action Oriented
Collaborates
Drives Engagement
Communicates Effectively
Customer Focus
Drives Results
Apply Now