Retirement Sales Strategist
What You'll Do
Principal is looking for a Retirement Sales Strategist to be responsible for retirement plan finalist presentation strategy/consulting for prospective clients and advisors, in partnership with sales and service team members. You'll develop, recommend, and implement sales plans with primary focus in our mid-market space, as well as facilitate, coordinate, and guide all customers from finalist presentation thru commitment.
As a strategic resource providing thought capital, standard methodologies and a preparation process to client facing partners to develop, refine and deliver consistent, yet customized messaging promoting Principal during sales meetings (focused $25M-$200M marketplace with an emphasis in opportunities with multiple products from our TRS platform which includes Defined Contribution, Defined Benefit, ESOP, Equity Compensation, and Non-qualified plans.).
Here are a few examples of the kinds of things you will do when you join us:
Coordinate and influence the retirement team to assess the market, the competition, and our position in the marketplace. Identify gaps, opportunities, and points of leverage. Develop sales strategies and present recommendations to market segment leaders, sales management, and product champions to gain approval.
Gather feedback from the finalist presentation and strategically manage the follow-up process with your client facing partner.
Partner with leadership in each of our representative retirement division areas to identify and train our presenters for finalist presentations. Facilitate the development and maintenance of our key messaging to differentiate Principal in our presentations.
Partner with sales reps on site visits (DSM & CLT), including, but not limited to coordination of presenters, content creation, prep of team, and facilitating the site visit in-person. This will include prospective client site visits as well as firm/advisor/consultant due diligence site visits.
Perform other job-related duties and special projects as needed, including representing the sales team in various projects and work groups.
Who You Are
We’re looking for someone with:
Bachelor's degree or equivalent ; 6+ years related experience.
Series 6 registration is required within 5 months of employment.
Requires strong knowledge and of all aspects of pension, including plan design, products and services, investments, market trends, industry standards, competitive environment, laws, regulations, and pending legislation.
Knowledge of business unit and company products required.
Successful candidate will have the following:
Some sales experience preferred.
Requires a high level of creativity and resourcefulness.
Must have sophisticated analytical, problem solving, negotiation, verbal and written communication and math skills.
Must have strong relationship building, leadership and presentation skills.
Must be able to manage multiple products.
The ability to garner respect and credibility through intelligence, integrity, influencing, maturity, and presence is required.
Occasional overnight travel may be required (2 - 3 times per year).
Salary Range Information
Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)
$55800 - $100800 / year
Salary Details
The following locations are examples of market-specific salary ranges across different geographies.
Wichita, KS: $55,800 - $75,600 / year
Des Moines, IA: $58,900 - $79,800/ year
Charlotte, NC: $62,000 - $84,000/ year
Chicago/Minneapolis: $68,200 - $92,400 / year
Los Angeles/New York City: $74,400 - $100,800 / year
Pension Eligible
Yes Location
Strong preference for candidates in Des Moines, IA.
Work Authorization/Sponsorship
At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.
Nonimmigrant Workers and Green Card for Employment-Based Immigrants
Investment Code of Ethics
For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.
Experience Principal
At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose-led future for financial services – and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site to learn more about our purpose, values and benefits.
Principal is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Posting Window
We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.
Original Posting Date
6/11/2026
Most Recently Posted Date
6/11/2026
Principal uses artificial intelligence tools to assist in reviewing and evaluating job applications, fraud prevention, and candidate matching and comparisons. These AI tools support our human recruiters in the initial review process but do not make final hiring decisions without human involvement. By submitting your application, you acknowledge this use of AI in our recruitment process. Please review our Workforce (U.S.) Privacy Notice for more details on our practices and your data privacy rights.
Principal is looking for a Retirement Sales Strategist to be responsible for retirement plan finalist presentation strategy/consulting for prospective clients and advisors, in partnership with sales and service team members. You'll develop, recommend, and implement sales plans with primary focus in our mid-market space, as well as facilitate, coordinate, and guide all customers from finalist presentation thru commitment.
As a strategic resource providing thought capital, standard methodologies and a preparation process to client facing partners to develop, refine and deliver consistent, yet customized messaging promoting Principal during sales meetings (focused $25M-$200M marketplace with an emphasis in opportunities with multiple products from our TRS platform which includes Defined Contribution, Defined Benefit, ESOP, Equity Compensation, and Non-qualified plans.).
Here are a few examples of the kinds of things you will do when you join us:
Coordinate and influence the retirement team to assess the market, the competition, and our position in the marketplace. Identify gaps, opportunities, and points of leverage. Develop sales strategies and present recommendations to market segment leaders, sales management, and product champions to gain approval.
Gather feedback from the finalist presentation and strategically manage the follow-up process with your client facing partner.
Partner with leadership in each of our representative retirement division areas to identify and train our presenters for finalist presentations. Facilitate the development and maintenance of our key messaging to differentiate Principal in our presentations.
Partner with sales reps on site visits (DSM & CLT), including, but not limited to coordination of presenters, content creation, prep of team, and facilitating the site visit in-person. This will include prospective client site visits as well as firm/advisor/consultant due diligence site visits.
Perform other job-related duties and special projects as needed, including representing the sales team in various projects and work groups.
Who You Are
We’re looking for someone with:
Bachelor's degree or equivalent ; 6+ years related experience.
Series 6 registration is required within 5 months of employment.
Requires strong knowledge and of all aspects of pension, including plan design, products and services, investments, market trends, industry standards, competitive environment, laws, regulations, and pending legislation.
Knowledge of business unit and company products required.
Successful candidate will have the following:
Some sales experience preferred.
Requires a high level of creativity and resourcefulness.
Must have sophisticated analytical, problem solving, negotiation, verbal and written communication and math skills.
Must have strong relationship building, leadership and presentation skills.
Must be able to manage multiple products.
The ability to garner respect and credibility through intelligence, integrity, influencing, maturity, and presence is required.
Occasional overnight travel may be required (2 - 3 times per year).
Salary Range Information
Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)
$55800 - $100800 / year
Salary Details
The following locations are examples of market-specific salary ranges across different geographies.
Wichita, KS: $55,800 - $75,600 / year
Des Moines, IA: $58,900 - $79,800/ year
Charlotte, NC: $62,000 - $84,000/ year
Chicago/Minneapolis: $68,200 - $92,400 / year
Los Angeles/New York City: $74,400 - $100,800 / year
Pension Eligible
Yes Location
Strong preference for candidates in Des Moines, IA.
Work Authorization/Sponsorship
At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.
Nonimmigrant Workers and Green Card for Employment-Based Immigrants
Investment Code of Ethics
For Principal Asset Management positions, you’ll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.
Experience Principal
At Principal, we value connecting on both a personal and professional level. Together, we’re imagining a more purpose-led future for financial services – and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site to learn more about our purpose, values and benefits.
Principal is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Posting Window
We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.
Original Posting Date
6/11/2026
Most Recently Posted Date
6/11/2026
Principal uses artificial intelligence tools to assist in reviewing and evaluating job applications, fraud prevention, and candidate matching and comparisons. These AI tools support our human recruiters in the initial review process but do not make final hiring decisions without human involvement. By submitting your application, you acknowledge this use of AI in our recruitment process. Please review our Workforce (U.S.) Privacy Notice for more details on our practices and your data privacy rights.