[Remote] VP/SVP Metrics & Growth-Rate App

Note: The job is a remote job and is open to candidates in USA. Rate Inc. is seeking a data-driven, results-oriented VP/SVP of Metrics and Growth to lead the Rate App's expansion and optimization in a fast-paced fintech environment. This role involves owning the complete growth strategy and execution for the Rate App, establishing KPI frameworks, driving user acquisition and engagement, and leading cross-functional growth initiatives.ResponsibilitiesDesign and implement a comprehensive KPI framework that tracks user acquisition, activation, engagement, retention, revenue, and referral metrics across the Rate App ecosystemEstablish data infrastructure and reporting systems that provide real-time visibility into product performance, user behavior, and growth funnel metricsDefine success metrics for all growth initiatives and ensure rigorous measurement and attribution across channelsBuild executive dashboards and reporting cadences that drive data-informed decision making at all levels of the organizationPartner with Data Science and Analytics teams to develop predictive models and advanced analytics capabilitiesLead growth hacking initiatives across paid acquisition, organic growth, viral loops, referral programs, and retention optimizationDrive rapid experimentation through A/B testing, multivariate testing, and growth experiments to identify scalable acquisition and engagement strategiesOptimize conversion funnels and eliminate friction points throughout the user journey from awareness through transaction completionDevelop and execute channel-specific growth strategies including SEO, SEM, social media, content marketing, partnerships, and in-app growth leversScale successful growth tactics from pilot to full deployment while maintaining rigorous ROI disciplineDrive complex, high-velocity growth programs across Product, Engineering, Marketing, Sales, Operations, and Analytics teams in a fast-paced fintech environmentEstablish program governance structures, sprint cadences, and accountability frameworks that enable rapid execution without sacrificing qualityManage multiple concurrent initiatives with competing priorities and resource constraints, ensuring alignment and momentum across all workstreamsBuild strong relationships with stakeholders across the organization, translating growth metrics into business impact and securing buy-in for resource allocationLead weekly growth reviews, monthly business reviews, and quarterly planning cycles that keep teams focused on the highest-impact opportunitiesConduct deep-dive analyses to understand user behavior patterns, identify growth bottlenecks, and uncover optimization opportunitiesBuild cohort analyses, lifetime value models, and churn prediction frameworks that inform product and marketing strategyEstablish benchmarking against industry standards and competitive products to identify performance gaps and opportunitiesImplement attribution modeling to accurately measure the ROI of growth investments across channelsDrive continuous improvement through systematic post-mortems, learnings documentation, and best practice sharingSkills7-10+ years of experience in growth, analytics, or product management roles within fast-paced fintech, consumer tech, or digital marketplace environmentsProven track record of driving significant user growth and engagement metrics through data-driven strategies and growth hacking techniquesDeep expertise in growth analytics including funnel optimization, cohort analysis, LTV modeling, attribution, and A/B testing methodologiesStrong command of analytics tools and platforms including SQL, Google Analytics, Mixpanel, Amplitude, Tableau, or similarExperience building KPI frameworks from scratch and establishing metrics-driven cultures in high-growth environmentsExceptional program management skills with ability to drive multiple complex initiatives simultaneously in a fast-paced environmentDemonstrated success leading cross-functional teams and managing matrixed organizations without direct reporting relationshipsStrong stakeholder management capabilities with ability to influence senior executives and align diverse teams around common goalsExperience operating in agile, high-velocity environments where priorities shift rapidly and execution speed is criticalTrack record of managing programs from conception through full-scale rollout with measurable business impactStrong technical fluency with ability to partner effectively with engineering and data science teamsDeep understanding of mobile app ecosystems, user acquisition channels, and growth marketing tacticsFinancial services or fintech experience with understanding of regulatory constraints and compliance requirementsExcellent analytical and problem-solving skills with ability to synthesize complex data into actionable insightsOutstanding communication skills with ability to translate metrics and analytics into compelling business narrativesBachelor's degree required; MBA, MS in Analytics, or technical degree preferredExperience scaling mobile apps from early stage to millions of users with demonstrated growth metricsBackground in mortgage, lending, or consumer financial services applicationsExpertise in growth tactics specific to financial services including trust-building, referral programs, and relationship-based acquisitionExperience with product-led growth strategies and self-serve user journeysTrack record of building and optimizing referral or viral growth loopsDeep knowledge of app store optimization, mobile attribution, and in-app engagement tacticsExperience with marketing automation, personalization engines, and lifecycle marketing platformsPrior consulting or investment experience with exposure to growth strategy frameworksBenefitsEligibility to participate in a company-sponsored 401(k)Vacation benefitsEligibility for medical, dental, vision, and prescription drug benefitsFlexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts)Life insurance and death benefitsCritical care insurancePersonal accidental insuranceCommuter benefitsPet insuranceCertain time off and leave of absence benefitsWell-being benefits (e.g., employee assistance program)Other supplemental benefits (e.g., legal planning assistance; identity theft protection; wellness resources)Company OverviewRate is a mortgage company that provides mortgage-related services and solutions. It was founded in 2000, and is headquartered in Chicago, Illinois, USA, with a workforce of 5001-10000 employees. Its website is https://www.rate.com.Company H1B SponsorshipRate has a track record of offering H1B sponsorships, with 1 in 2026, 6 in 2025, 7 in 2024, 3 in 2023, 15 in 2022, 9 in 2021. Please note that this does not guarantee sponsorship for this specific role.