[Remote] US Retail Product Marketing Manager

Remote Full-time
Note: The job is a remote job and is open to candidates in USA. ASUS is seeking a US Retail Product Marketing Manager to partner with retailers like Best Buy and Amazon on strategic marketing opportunities. The role involves managing product marketing initiatives, digital marketing planning, and in-store execution to drive brand awareness and sales.ResponsibilitiesProduct content management on BestBuy.com and Amazon.com for Gaming laptops, Handheld, Premium Windows laptops, Chromebooks, Desktops/AIOs, Burst laptops, Monitors & Networking. Includes: product page marketing content, A+ content (syndicated content), sample quantities confirmation for internal and external marketing initiatives, product launch dates confirmation, WTB (where to buy) links confirmation for all GTM initiativesStrategic marketing support for the categories mentioned above, this includes digital campaign collaboration with Sr. Retail Marketing Managers, along with support on in-store placements, such as endcaps, countertops, walls; including but not limited to signage guidance support, agency support. Co-marketing conversations support with ecosystem partners such as Intel, Nvidia, Qualcomm, AMD, Google, MSFT. Samples support process for partner marketing initiatives and internal marketing initiativesLeads virtual and face-to-face training events with internal and external teams and agencies. Working with the Best Buy training team and partners to train their evergreen 3PL sales teams for each selling cycle (Spring and Holiday) to obtain additional ASUS in-store focusLeads product pages review process from start to finish with Best Buy for all ASUS categories. Works with Best Buy and the ASUS Operations team to process all requests and complete Tech Insider Reviews after product launches on BestBuy.comLeads product marketing digital and in-store analysis for ASUS, providing quick summaries after new product launches (media links, reviews, PDP reviews). Executing bi-weekly in-store analysis, this includes Best Buy store visits to provide a recap for each of these categories, analyzing ASUS competitors’ placements and ASUS brand recognitionSkillsBachelor's degree in marketing, business, or related7+ years of product marketing experience7+ years of experience working with consumer electronics or at tech companies (Best Buy and Amazon retail experience preferred)5+ years of retail marketing experienceWorking knowledge of Microsoft Office, Outlook, and PowerPointUnderstanding of consumer electronic products, product marketing management, retail marketing, training, partnerships, joint marketing campaigns, retail eventsAbility to build, foster and nurture strong relationships with retail customers, ecosystem partners, and cross-functional teamsStrong ability to balance different tasks with tight deadlinesAbility to translate technology features into FABs (features, advantages, and benefits)Strong problem-solving skills, organized, proactive, being a self-starter, meticulous multi-tasker with excellent written and verbal communication skills in EnglishShopper marketing experience, ability to understand the shopper's mindset for a cohesive brand message across different customer touchpoints, and across retailers to create demand for ASUS productsDeep understanding of different customer segments inside of the consumer electronics industryBenefitsBonusesMedicalDentalVisionLife insuranceAD&D insurancePaid Time OffEAP401(k)Company OverviewASUS is a global technology leader delivering incredible experiences that enhance the lives of people everywhere. It was founded in 2006, and is headquartered in Taipei, T'ai-pei, TWN, with a workforce of 10001+ employees. Its website is https://rog.asus.com.

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