[Remote] Sr. Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Aldevron, a Danaher operating company, is dedicated to advancing life sciences, diagnostics, and biotechnology. The Sr. Marketing Manager – Global Marketing will lead comprehensive omnichannel marketing programs aimed at enhancing brand awareness and driving customer acquisition in global B2B markets.ResponsibilitiesDrive full‑funnel growth and performance marketing, owning strategy and hands‑on execution to generate awareness, demand, qualified leads, and revenuePlan and execute integrated omnichannel campaigns across digital, paid media, email, content, events, and ABM with consistency and precisionLeverage digital, growth, and AI‑enabled marketing tools to enhance targeting, efficiency, and ROI while piloting new channels and technologiesLead cross‑functional go‑to‑market alignment with Product, Sales, and Commercial Operations to translate strategic priorities into measurable pipeline impactUse a data‑driven, test‑and‑learn approach to continuously improve campaign effectiveness and ensure accountability against growth goals. Own marketing analytics, dashboards, and reporting, defining and tracking KPIs such as reach, engagement, MQLs, SQLs, pipeline, and revenue contributionSkills8–10 years of B2B marketing experience with a proven track record leading omnichannel and performance marketing programs from strategy through executionDeep digital marketing expertise across paid media, SEO/GEO, email, website optimization, content, and lead generationHighly data‑driven mindset, with strong proficiency in dashboard creation, funnel analytics, attribution modeling, and ROI‑based decision‑makingStrong continuous optimization experience, including A/B testing, experimentation frameworks, segmentation, and conversion‑rate optimizationHands‑on operator capable of managing multiple campaigns, stakeholders, and priorities in a fast‑paced, high‑growth environmentExcellent communication skills, able to translate performance insights and complex data into clear strategic recommendationsECommerce or growth‑marketing experience is a strong plusBenefitsBonus/incentive payPaid time offMedical/dental/vision insurance401(k) to eligible employeesFlexible, remote working arrangements for eligible rolesRemote work arrangement in which you can work remotely from your homeCompany OverviewAldevron is a biological development and manufacturing organization specializing in cell and genetic engineering. It was founded in 1998, and is headquartered in Fargo, North Dakota, USA, with a workforce of 1001-5000 employees. Its website is http://www.aldevron.com/.