[Remote] Sr Manager Data Analytics, Marketing
Note: The job is a remote job and is open to candidates in USA. Fanatics is building a leading global digital sports platform. They are seeking a Senior Analytics Manager to lead a team of analysts responsible for performance tracking and reporting, focusing on insights to drive business growth. The role involves collaboration with commercial stakeholders and data teams to enhance acquisition strategies.ResponsibilitiesDevelop a strong understanding of Fanatics Betting and Gaming, as well as related products and operationsOwnership of analytics for the Refer A Friend channel, which drives ~50% of our volumeDrive multivariate testing for the Refer A Friend program, and iterate on previous tests to continuously improve performanceMeasure acquisition test performance through reporting and regular updates; monitor and ensure that nuances are communicated effectivelyPartner closely with Data Science and Experimentation teams to design value metrics and testing, and evaluate performanceContribute to the development and iterative improvement of our acquisition performance, using insights to drive and influence decision makingBe a hands-on analyst, creating insights both regular and ad hoc. Gather and present insights metrics and activities to key stakeholders, becoming a trusted source of intelligence and advisory over timeBuild strong relationships with internal stakeholders in the Digital Acquisition team, as well as across the Sportsbook, Casino, and Data teams, and become a key voice in driving acquisition performanceCollaboration with other Analysts and Data Scientists to find solutions to business problemsRemain current on technology and trends in data analytics and the sports betting & gaming industrySkillsA minimum of 8 years proven experience in an analytics roleDegree in a relevant field, e.g. Mathematics, Physics, Statistics, Engineering, or Computer ScienceStrong SQL proficiencyExperience with data visualization and reporting tools, e.g. Tableau or PowerBIStrong proficiency in a statistical programming language, e.g. R or Python is an advantageExperience leading stakeholders through iterative multivariate testing; a strong understanding of the considerations required to run these testsExperience in and a strong understanding of statistical model developmentDemonstrated ability to partner closely with stakeholders, earning trust and prioritizing relationship, and to influence senior leadershipConfident with presenting insights to non-technical audiences, seeking to match the analysis to the business context, and making recommendations on further stepsCustomer focused; highly outcome-oriented and data-driven; experienced in working in high-growth environmentsLogical and analytical approach to problem solving, with strong organizational and skillsPrevious experience in the betting and gaming industry is a significant plusBenefitsIn addition to the base and bonus, full-time employment, and more.For information about our benefits, please visit https://benefitsatfanatics.com/Company OverviewFanatics is a global sports platform reimagining the fan experience across gear, trading cards, sports betting, content, events, and more. It was founded in 2011, and is headquartered in New York, New York, USA, with a workforce of 10001+ employees. Its website is http://www.fanaticsinc.com.Company H1B SponsorshipFanatics has a track record of offering H1B sponsorships, with 2 in 2021. Please note that this does not guarantee sponsorship for this specific role.