[Remote] Sr. Director, Marketing Planning & Transformation

Note: The job is a remote job and is open to candidates in USA. Axonius is a company that transforms cyber asset intelligence into actionability, and they are seeking a visionary Sr. Director, Marketing Planning & Transformation. This senior leadership role will focus on integrated marketing strategy, team operations excellence, and AI-powered execution, leading brand strategy and guiding the transformation to an AI-first creative development.ResponsibilitiesLead annual and quarterly marketing planning processes to align marketing goals with corporate goalsBuild and evolve cross-portfolio frameworks that connect brand, demand generation, campaigns, and launch strategiesIn collaboration with RevOps define quarterly and annual goals, KPIs, and budgets that directly tie marketing efforts to pipeline creation, velocity, and revenue contributionDefine and manage the brand processBuild and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performanceDesign and optimize team communications, planning cadence and reportingCollaborate with marketing operations on executive dashboards and forecasting models for marketing performance, ROI, and contribution to business outcomesBuild an AI Native creative design engineDrive AI-first marketing execution—leveraging generative AI, predictive analytics, machine learning, and automation for content creation, hyper-personalization, dynamic campaign optimization, predictive lead scoring, audience segmentation, and autonomous workflowsIdentify, pilot, and scale AI tools that dramatically improve marketing productivity, personalization at scale, and performanceCollaborate with the internal AI team to ensure marketing is leveraging AI to help scale the organizationBuild, lead, and develop a high-performing team of designers, agents, and AI specialistsFoster a culture of data-driven decision-making, experimentation, and innovationPartner seamlessly across the marketing leadership organization to help functional leadersSkillsA marketing leader who is comfortable building in a fast ever-changing environment15+ years of progressive marketing experience in B2B SaaS or Cybersecurity, with at least 5+ years in senior integrated marketing rolesProven track record building and scaling integrated marketing programs that deliver measurable pipeline and revenue impact in high-growth enterprise software environmentsDeep expertise in marketing operations, MarTech stack architecture (e.g., Marketo, HubSpot, Salesforce, analytics platforms), lead lifecycle management, and attribution modelingHands-on experience with AI/ML applications in marketing (generative AI, predictive analytics, automation) and a track record of driving efficiency gains through AI adoptionStrong analytical skills with the ability to translate data into actionable strategy and executive storytellingExperience leading and developing high-performing marketing teams in a remote-first environmentBachelor's Degree (or equivalent experience)Cybersecurity or enterprise security SaaS background (highly desired)Experience with ABM, PLG motions, or category-creation marketingFamiliarity with modern AI tools and platforms used in marketing executionTrack record of working in fast-scaling, venture-backed or public SaaS companiesBenefitsStock optionsAttractive benefitsAnnual bonusCompany OverviewAxonius is an asset inventory management platform that focuses on cybersecurity solutions and policies. It was founded in 2017, and is headquartered in New York, New York, USA, with a workforce of 501-1000 employees. Its website is https://www.axonius.com.