[Remote] Sr Data Analyst, Marketing

Note: The job is a remote job and is open to candidates in USA. Terminix, part of the Rentokil family of companies, is a global leader in Pest Control and other services. They are seeking a Senior Data Analyst to analyze marketing performance data, support data-driven marketing strategies, and create dashboards for key metrics.ResponsibilitiesAnalyze marketing performance data to identify trends, opportunities, and areas for improvement in driving MQLsSupport development and implementation of data-driven marketing strategies to achieve business objectivesSupport A/B tests and other experiments to optimize marketing campaigns and website performanceDevelop Learning plans that allow for systemic improvement in website performanceCreate and maintain dashboards to monitor key metrics and provide real-time insights to stakeholdersDevelop comprehensive reports on marketing performance and ROIAbility to tell a story through the analysis of dataCollaborate with marketing teams to align on data requirements and insightsPartner with technology and product teams to ensure data accuracy and accessibilityCommunicate complex data insights to both technical and non-technical audiencesConduct weekly/monthly meetings focused on reviewing weekly/monthly performance of marketing campaignsSkills5+ years of analytics experience2+ years of digital analyticsProficiency in data analysis tools (e.g., SQL, Python, R)Experience with data visualization tools (e.g., Power BI, Tableau)Strong understanding of digital marketing channels (e.g., SEO, SEM, social media, email)Experience with web analytics tools (e.g., Google Analytics)Strong problem-solving and critical thinking skillsExcellent communication and presentation skillsAbility to work independently and collaborativelyBachelor's degree in Marketing Analytics, Data Analysis or a quantitative discipline, or similar experienceExperience with statistical modeling techniquesKnowledge of data warehousing and ETL processesExperience with machine learning and AIBackground in data science helpful but not requiredCertification in SQL/Python and/or R a plusBenefitsBenefits Start Day 1 for Full-Time Colleagues - No Waiting Period!Multiple avenues to grow your careerTraining and development programs availableTuition Reimbursement benefits (for FT Colleagues)Full-time colleagues are eligible to begin enrollment immediately upon hire with benefits starting on day 1Health benefits including Medical, Dental, Vision, Disability, and Life Insurance plus much more401(k) retirement plan with company-matching contributionsVacation days & sick daysCompany-paid holidays & floating holidaysA company mindset that prioritizes health, safety, and flexibilityCompany OverviewTerminix specializes in providing residential and commercial pest control. It was founded in 1927, and is headquartered in Memphis, Tennessee, USA, with a workforce of 10001+ employees. Its website is http://www.terminix.com/.