[Remote] Sr. Content Marketing and Communications Manager

Note: The job is a remote job and is open to candidates in USA. Tufin is seeking a Sr. Content Marketing and Communications Manager to build and run an AI-native content system that enhances competitive advantage. This role involves defining content strategy, producing high-impact content across various formats, and ensuring effective distribution to engage target audiences.ResponsibilitiesDefine and evolve the content strategy across the full customer journey. Translate core company narratives into a clear and actionable publishing plan across blog, video, and social channelsStay close to target segments and continuously refine personas and positioning to keep messaging sharp and relevantPartner with leadership to shape thought leadership and market positioningPlan, create, and ship content across formats including pillar content, blogs, executive bylines, video, and sales assetsOwn the editorial calendar, ensuring clarity on priorities, timing, and alignment to broader campaignsBuild AI-native workflows that accelerate production and enable one idea to scale across multiple formats such as video, social content, email, and sales narrativesOperate with a high velocity mindset, moving quickly from idea to published content without sacrificing qualityOwn the company’s presence on LinkedIn, X, and emerging platforms as primary distribution channelsEnsure high-performing content reaches the right audience at the right time by selecting the right channels, formats, and moments, and adapting messaging based on engagement and platform behaviorBuild and run an executive visibility program, including ghostwriting and narrative development that positions leaders as credible voices in the marketTranslate product launches, company news, and industry moments into timely content that reinforces core narrativesDrive co-marketing and partner opportunities such as guest content, joint research, and podcasts to extend reach and influenceProactively identify and build presence in new channels and forums, including CISO communities, practitioner groups, and partner ecosystems, adapting content to fit each environment and expand reach into new audiencesActively engage with customers, partners, and sales to ensure content is grounded in real conversations and reaches the right audiences through the right channelsLead the shift toward video-first storytellingCreate and edit short form video across explainers, talking head content, social clips, and event highlightsUse AI tools to accelerate scripting, editing, captioning, and content reuseOwn performance metrics including engagement, traffic, conversions, and influenced pipelineRun continuous experiments across formats, messaging, and channelsScale what works into repeatable playbooks, discontinue what does notSkills7+ years of experience in content marketing, communications, or digital media with significant time in B2B technologyExceptional writing ability across long form content, social media, and executive voiceDeep hands-on experience using large language models such as ChatGPT, Claude, or Gemini as a core part of daily workAbility to clearly explain prompting approaches, workflows you have built, where models fall short, and how you ensure brand voice and accuracy at scaleComfortable operating in a fast-moving, highly visible role where content directly influences how the company is perceived in the marketWillingness to be highly visible internally and externally, actively engaging with customers, partners, and sales through content, social channels, and eventsWillingness to travel up to 25% for industry events, trade shows, customer engagements, and user groups to support content, build relationships, and amplify market presenceWorking knowledge of AI-driven video tools such as Descript, Opus Clip, Runway, ElevenLabs, Submagic, or CaptionsComfort with AI image and design tools such as Midjourney, DALL E, or Adobe FireflyStrong understanding of search fundamentals and how AI-generated content impacts discoveryExperience with content management systems such as HubSpot, WordPress, or Saleshood and familiarity with email platformsExperience creating or directing video content for digital channelsProven track record of growing LinkedIn and X as content distribution channelsA systems builder mindset with experience creating repeatable, scalable content enginesStrong strategic thinking combined with a bias for execution and experimentationExperience in cybersecurity, infrastructure, or network domainsExperience supporting executives or founders as public voicesCompany OverviewTufin is an information technology company pioneering a policy-centric approach to security and IT operations. It was founded in 2004, and is headquartered in Boston, Massachusetts, USA, with a workforce of 501-1000 employees. Its website is http://www.tufin.com/.Company H1B SponsorshipTufin has a track record of offering H1B sponsorships, with 1 in 2026, 2 in 2025, 1 in 2024, 4 in 2022, 1 in 2021, 2 in 2020. Please note that this does not guarantee sponsorship for this specific role.