[Remote] Social Media Coordinator

Remote Full-time
Note: The job is a remote job and is open to candidates in USA. Perelel is an OB/GYN-founded women's health company focused on delivering clinically-informed supplements for women. The Social Media Coordinator will be responsible for scaling Perelel's organic presence across various platforms through content creation and managing creator operations.ResponsibilitiesProduce social-first content across Instagram and TikTok (Reels, carousels, Stories, and TikTok-native formats) that feels platform-native, not repurposedShoot and edit short-form video content on iPhone, including on-camera content, product demos, lifestyle footage, and behind-the-scenes momentsBe comfortable and confident on camera. This role includes appearing in content as a relatable voice for the brand alongside the broader social teamDevelop and contribute to recurring content series and evergreen formats that build audience habit and expectationConcept and pitch new content ideas regularly, not just execute on what's handed to youAdapt brand campaigns for social with a creator-native sensibility, translating polished brand assets into thumb-stopping feed contentStay ahead of platform trends, audio trends, and cultural moments relevant to our audience (millennial and Gen-Z women, 24–35+) and bring ideas proactivelySource, vet, and onboard creators for Perelel's organic creator network, identifying women who authentically align with the brand across pregnancy, motherhood, women's health, perimenopause and general wellnessWrite and manage creative briefs that give creators enough direction to stay on-brand without killing authenticityOwn the end-to-end creator workflow: outreach, contracting, briefing, content review, feedback, asset collection, and performance trackingBuild and maintain a creator database organized by niche, audience, lifecycle stage, content style, and past performanceQC all incoming creator content against brand guidelines, compliance requirements, and platform best practices before it goes liveManage creator relationships with warmth and professionalism. These are long-term partnerships, not one-off transactionsTrack creator content performance and surface insights on what's working, who's delivering, and where to double downSupport day-to-day community management across platforms, responding to comments and DMs in the brand voice with speed and care in partnership with our CX teamAssist with content calendar management, scheduling, and publishingPull and organize performance data to support weekly and monthly reportingCoordinate with the in-house Creative team and freelance designer on asset delivery timelinesSupport campaign launches, product drops, and brand activations with real-time social coverageSkills1-2 years of experience in social media and content creation, ideally in DTC, wellness, beauty, or women's healthYou are a content creator first. Your portfolio includes Reels, TikToks, and carousels you've personally shot, edited, and published. This is the core of the roleYou're comfortable and natural on cameraYou have experience sourcing and managing creators or UGC contributors. You know what a good brief looks like and why most brand briefs failYou're organized and operationally sharpYou can move fast without sacrificing quality. Startup pace means same-day turnarounds happen, and you're comfortable with thatYou're a clear, concise communicator, with creators, with internal teams, and in the content itselfYou have taste. You know the difference between content that looks like a brand ad and content that feels like it belongs in someone's feed. You lean toward the latterFamiliarity with the supplement, prenatal, or women's health space. Not required, but you'll ramp faster if you already understand the audienceCompany OverviewPerelel is a biotech company that offers supplements designed for various stages of a woman's reproductive life cycle. It was founded in 2018, and is headquartered in Los Angeles, California, USA, with a workforce of 2-10 employees. Its website is https://perelelhealth.com.

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