[Remote] Social Media Content Marketing Intern

Note: The job is a remote job and is open to candidates in USA. NetEase Games is seeking a passionate and creative Social Media Content Marketing Intern to join their Global Marketing team. The intern will support social media content planning, trend monitoring, and community-focused initiatives across key platforms, while working closely with the User Growth team to develop engaging social media campaigns for gaming audiences worldwide.ResponsibilitiesMonitor social media platforms including X (Twitter), TikTok, Instagram, YouTube, Reddit, and Discord to identify emerging trends, viral content formats, and relevant gaming conversationsTrack platform updates, creator activities, and audience interests within gaming communitiesSupport content planning by researching social media trends, gaming culture, internet memes, and entertainment topicsAssist in brainstorming content ideas and campaign concepts tailored for gaming audiencesIdentify timely opportunities to connect game content with broader social media conversationsResearch gaming creators, influencers, streamers, and community trends across English CommunityMonitor competitor and industry social channels to identify best practices and content opportunitiesSupport influencer and community-related initiatives as neededAssist with content calendar management, publishing coordination, and campaign trackingSupport the preparation of social media copy, screenshots, and other platform assetsHelp collect and organize performance data from social media campaignsSupport the development and execution of localized social media initiatives for English-speaking audiences, ensuring content is culturally relevant, engaging, and aligned with community interestsReview social content and community communications from a cultural sensitivity perspective, helping ensure messaging is appropriate and well received by audiencesMonitor content performance and engagement metricsAssist in preparing reports and identifying content trends, audience preferences, and optimization opportunitiesSkillsCurrently pursuing or recently completed a Bachelor's degree in Marketing, Communications, Media, Business, Social Sciences or a related fieldPassion for video games, with a strong interest in action RPGs, open-world games, and online gaming communities. Familiarity with *Where Winds Meet* or the Wuxia genre is highly desirableActive user of social media platforms such as TikTok, Instagram, YouTube, Reddit, and X (Twitter)Strong understanding of English-speaking social media culture, internet trends, memes, and platform-specific content formatsDemonstrates cultural awareness and sensitivity when engaging with global gaming communities and creating content for diverse audiencesStrong awareness of gaming creators, influencers, streamers, and the broader gaming content ecosystem in English CommunityExcellent written and verbal communication skills in EnglishSelf-motivated, organized, and eager to learn in a fast-paced environmentProficient in Chinese is highly preferred as the position will have cross team working with game development in ChinaCompany OverviewNetEase Games, the video games division of NetEase, Inc., is a leading global video game developer and publisher, with operations in nine countries including owning global games studios that operate independently in North America, Europe and Japan. It was founded in 1997, and is headquartered in Tokyo, Tokyo, JPN, with a workforce of 10001+ employees. Its website is https://www.neteasegames.com.