[Remote] Social Media Content Creator

Note: The job is a remote job and is open to candidates in USA. Cypress HCM is seeking a creative and trend-savvy Social Media Content Creator to enhance brand visibility and engagement across various social platforms. The role involves creating engaging videos and graphics, optimizing content for different platforms, and staying updated on social media trends.ResponsibilitiesCreate compelling short-form videos and data-driven graphics tailored for platforms like TikTok, Instagram, Facebook, and more—requiring the ability to distill long-form content or in-depth articles into engaging, digestible social media postsHelp diversify our content by contributing fresh, engaging ideas and jumping on relevant social trendsOptimize content for each platform, ensuring format, tone, and style fit the audienceStay plugged into social media trends, sounds, memes, and cultural moments—and translate them into content ideas that align with our brandWrite scroll-stopping hooks, captions, and on-screen copy optimized for maximum engagement and shareabilitySkillsProven experience creating social-first content, including video and graphicsStrong editing skills and proficiency with tools like Adobe Premiere, After Illustrator, Canva, CapCut, Figma or similarProficiency in native social analytics tools (e.g. Meta Business Suite) or third-party analytics tools (e.g. Sprinklr)Deep understanding of how each social platform works (and what performs best where)Comfortable being on-camera, speaking to camera, and filming for social media contentStrong copywriting chops with a knack for writing for social audiencesA pulse on internet culture, creator trends, and platform updatesCompany OverviewCypress HCM is a staffing and recruiting company providing technology and creative recruiting solutions. It was founded in 2005, and is headquartered in Walnut Creek, California, USA, with a workforce of 51-200 employees. Its website is http://cypresshcm.com.