[Remote] Senior Writer (DRTV and CTV)

Note: The job is a remote job and is open to candidates in USA. Moore is a data-driven constituent experience management company that focuses on integrated supporter experiences across various platforms. They are seeking a Senior DRTV and CTV Writer to create compelling scripts for fundraising campaigns, collaborating closely with producers and account teams to deliver impactful content.ResponsibilitiesWrite compelling, emotionally resonant scripts for DRTV and CTV fundraising campaigns across a portfolio of nonprofit clientsDevelop concepts, narratives, and messaging frameworks that align with each client’s fundraising goals and brand voiceGenerate high volumes of script content quickly and accurately under tight production deadlinesAdapt scripts for multiple formats including long-form DRTV, short-form CTV, social and other video formatsCraft donor-facing messaging that motivates action while maintaining authenticity and mission alignmentReview and cull through large volumes of raw footage to identify the most compelling story moments, sound bites, and visualsDevelop story structures and editorial roadmaps from unscripted or documentary-style footageCollaborate with editors and directors to shape footage into narratives that serve fundraising objectivesIdentify and flag key testimonials, emotional beats, and footage gaps during pre-edit reviewApply proven direct response and fundraising principles to all creative work: urgency, emotional triggers, clear calls to action, and donor motivationPartner with account and strategy teams to understand campaign goals, audience insights, and performance benchmarksReview and provide creative feedback on edits, ensuring scripts are executed with fidelity and impactLeverage data-driven audience insights to inform creative strategy, ensuring the right message reaches the right donor at the right timeActively use AI tools and technologies to enhance creative efficiency – including concept generation, research and content optimizationStay current on emerging AI creative tools and DRTV and CTV technologies, bringing new capabilities to the team as the landscape evolvesCollaborate closely with Creative Directors, producers, and the VP, Creative on campaign developmentPresent and pitch creative concepts, scripts, and campaign strategies directly to nonprofit clients with confidence and clarityLead creative walkthroughs and concept presentations, articulating the strategic and emotional rationale behind each ideaActively participate in client feedback sessions and incorporate direction while maintaining creative integrityChampion creative quality and fundraising effectiveness across all DRTV and CTV workSkills7+ years of professional writing experience, with a significant focus on DRTV, CTV, or direct response video contentProven ability to cull through raw footage and develop scripts or story outlines at a fast paceAbility to concept creative that will require shooting new footageDeep understanding of fundraising principles including direct response mechanics, donor psychology, urgency, and emotional storytellingStrong portfolio of DRTV and CRV work that demonstrates range, craft, and fundraising effectivenessDemonstrated ability to read and interpret campaign performance data and translate results into actionable creative improvementsExcellent collaboration and communication skills across creative, production, and account teamsBrand experience is also valuedExperience working within a nonprofit, fundraising agency, or direct response production environment preferredBenefitsComprehensive healthcarePaid holidaysGenerous paid time offCompany OverviewMoore is a constituent experience company that integrates the donor experience across all platforms, channels, and devices. It was founded in 2011, and is headquartered in Lanham, Maryland, USA, with a workforce of 1001-5000 employees. Its website is https://wearemoore.com/.