[Remote] Senior Retention Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Simplistic, LLC is seeking a strategic and client-focused Senior Retention Marketing Specialist to join our Retention Marketing Team. In this role, you’ll manage a portfolio of high-growth DTC brands, driving the execution and evolution of email and SMS marketing strategies that deliver measurable results. You will lead campaign strategy and performance analysis while collaborating closely with designers, copywriters, and analysts to align with client goals and uncover data-driven opportunities.ResponsibilitiesManage a portfolio of client accounts, overseeing day-to-day execution while driving long-term strategic goalsCreate, manage, optimize, and report on email and SMS marketing campaigns that align with client objectivesDevelop and implement measurement strategies to track performance and deliver actionable insightsChampion client success by crafting tailored retention marketing strategies that drive business resultsAnalyze customer and campaign data to uncover strategic opportunities and guide marketing decisionsServe as a trusted advisor to clients, building strong, long-term relationships through proactive communication and strategic leadershipStay ahead of industry trends and provide expert recommendations on email/SMS marketing best practicesLead cross-functional collaboration with designers, copywriters, and data analysts to bring strategies to lifePartner with internal teams and discipline leads to continuously improve processes, methodologies, and client outcomesSkills3+ years of experience as a digital strategist or marketer, either agency or client-sideHands-on experience with email and SMS marketing; strong knowledge of retention strategiesProven ability to develop and implement marketing strategies that deliver measurable resultsStrong analytical skills with the ability to translate data into compelling narratives and strategyExceptional written and verbal communication skillsDemonstrated success in managing and growing long-term client relationshipsSolid understanding of branding, content strategy, and customer lifecycle marketingExperience with Klaviyo and Figma is a plusCompany OverviewSimplistic is a digital commerce and optimization agency. It was founded in 2013, and is headquartered in New York, NY, US, with a workforce of 51-200 employees. Its website is http://simplistic.com.