[Remote] Senior Product Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Prove is a company focused on modernizing consumer engagement through phone-centric identity solutions. They are seeking a Senior Product Marketing Manager to lead product marketing for their Welcome solutions portfolio, collaborating with various teams to shape product positioning and drive market adoption.ResponsibilitiesOwn end-to-end product marketing for Prove’s Welcome solutions portfolio, including Prefill for Consumer, Prefill for Business, Human Assurance and future solutions as they move from early exploration to product/market fit and scaleDefine positioning, messaging frameworks, value propositions, and personas for Welcome solutionsPartner closely with Product to translate roadmap, capabilities, and customer value into clear, compelling market narrativesLead go-to-market planning and execution for Welcome solution launches, pilots, and feature releasesDevelop core solution assets including pitch decks, one-pagers, solution briefs, demos, and website messagingAct as the internal subject matter expert for Welcome solutions across Sales, Marketing, and Revenue teamsPartner closely with Product, Engineering, and Solutions to understand roadmap priorities and build repeatable processes for translating product roadmap updates into clear launch plans with customer facing assets, enablement, and sales-ready deliverablesCreate scalable templates and standards for core GTM assets in support of launches to drive consistency and efficiencySupport in establishing best practices, playbooks, and workflows that enable the product marketing team to operate with speed, clarity, and cross-functional alignmentPartner with Sales, Demand Generation, and Brand to deliver cohesive go-to-market executionCreate strategies and plans to incorporate voice-of-customer insights and real-world use cases into the product marketing function and share insights across the marketing orgSupport broader product marketing initiatives and launches as needed across Prove’s portfolioSupport verticalized product marketing intelligenceDevelop vertical-specific messaging, value propositions, and use-case narratives tailored to priority industriesCreate enablement and campaign-support assets such as vertical solution briefs, pitch decks, case studies, and talking pointsSupport demand generation and field marketing campaigns with verticalized content and insightsIncorporate customer proof, market trends, and vertical-specific challenges into Grow solution storytellingSkills5+ years of product marketing experience in B2B technology (fintech, identity, fraud, payments, or security strongly preferred)Experience owning product marketing for a solution portfolio or multiple related productsProven ability to operate in both early-stage and scaling environmentsStrong go-to-market execution skills, including launches, enablement, and asset developmentExperience building sales enablement materialsExperience developing verticalized messaging or industry-specific GTM strategies a strong plusExcellent storytelling, writing, and presentation skillsHighly collaborative, organized, and comfortable operating in a fast-paced, high-growth environmentBachelor's degree required; MBA or equivalent experience a plusBenefitsPlus variable commission / company bonusCompetitive salaries & Bonus Plan (for eligible roles) and Equity PlanModern Health for financial, mental, and physical wellness401(k) Retirement Plan & Match (US Offices) and Local Country Pension (International Offices)Unlimited Vacation and Flexible hoursComprehensive medical benefits for you and your family ❤️Emotional & Physical Wellness – Access to wellness services (EAP & Prove Well-Being Reimbursement)Bottomless snacks & beverages for certain office locationsDaily GrubHub stipend for lunch if coming into the office (US Offices)A great place to work and connect with other talented Provers like yourself!Company OverviewProve is a phone-based identity verification company that provides identity tokenization and passive cryptographic authentication solutions. It was founded in 2008, and is headquartered in New York, New York, USA, with a workforce of 201-500 employees. Its website is http://www.prove.com.