[Remote] Senior Product Marketing Manager
Note: The job is a remote job and is open to candidates in USA. Bridge is currently seeking a Senior Product Marketing Manager who will own positioning, messaging, sales enablement, and customer storytelling across the BRIDGE portfolio. This role is essential for translating complex data and capabilities into clear market value, requiring strong storytelling skills and a deep understanding of the advertising technology ecosystem.ResponsibilitiesOwn and evolve company, product, and solution messaging frameworks that ladder up to Bridge’s master narrativeCreate differentiated positioning that clearly communicates BRIDGE's value in the marketTranslate complex technical capabilities into compelling customer benefitsMaintain messaging frameworks and narrative consistency across all channelsPartner closely with sales leadership to improve go-to-market effectivenessCreate and maintain sales decks, one-pagers, battlecards, and objection-handling materialsDevelop industry, vertical, and audience-specific messagingLead key customer and prospect presentationsBuild a scalable customer story and case study programConduct customer interviews and identify proof points that demonstrate business impactDevelop customer-facing content that supports both sales and marketing effortsPartner with Customer Success and Sales to surface new storytelling opportunitiesOwn go-to-market strategy for product and solution launches, from audience and positioning through enablement, rollout, and post-launch measurementPartner with Product and leadership to support launches Synthesize competitive and market intelligence into actionable recommendations for Sales, Product, and LeadershipDeliver competitive insights and recommendations to internal stakeholdersDrive future messaging and strategic positioning based on market feedbackContribute to thought leadership initiatives, presentations, reports, and industry contentCollaborate with creative partners to bring narratives to life across channelsSkills6-10+ years of product marketing, solutions marketing, or go-to-market experienceExperience in adtech, martech, media, data, measurement, identity, or adjacent technology sectorsProven track record of owning and executing successful product or solution launches end-to-endExperience translating market research and customer insights into go-to-market strategyExceptional written and verbal communication skillsStrong storytelling and presentation development capabilitiesExperience creating sales enablement materials and supporting revenue teamsAbility to synthesize complex concepts into clear, customer-centric narrativesComfortable operating in a fast-paced, evolving organizationProven ability to influence cross-functional stakeholdersExperience marketing data, identity, audience, measurement, or activation solutionsFamiliarity with agencies, brands, and the advertising ecosystemExperience supporting enterprise or consultative sales organizationsExperience conducting customer research and developing case studiesBachelor's degree in marketing, business, or related fieldBenefitsMedical, dental, and vision coverage for you and your dependents, with multiple plan options to fit your needs. Telehealth access included.Life insurance, long-term disability, flexible spending and health savings account options, and supplemental insurance coverage.401(k) with company match to help you build long-term financial security.Flexible PTO, sick time from day one, paid holidays, and paid short-term disability and parental leave options.Employee Assistance Program (EAP) with free counseling and work-life resources, legal services, pet insurance and discount plans, and access to an employee discount center.Company OverviewWe already know your next customer. Follow us for actionable insights about marketing, audience creation, and more. It was founded in 2010, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is http://www.thebridgecorp.com/.