[Remote] Senior Product Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Precisely is a leader in data integrity, empowering businesses with trusted data solutions. They are seeking a Senior Product Marketing Manager to own the marketing strategy for their flagship data integrity platform, focusing on market narrative and cross-functional alignment to drive pipeline growth.ResponsibilitiesDevelop and maintain a compelling platform-level narrative, value proposition, and messaging framework that unifies our data integrity capabilities into one coherent storyTranslate technical capabilities into differentiated, outcome-oriented messaging for technical buyers, data leaders, and business stakeholdersBuild and run launch plans for major platform releases, new capabilities, and cross-portfolio initiatives, partnering with Product Management on roadmap alignment and launch readinessDrive cross-functional alignment across Product Management, Sales, and other Marketing functions to deliver integrated campaigns and launchesPartner with Demand Generation, Content Marketing, Web & Brand, and Communications to shape campaign strategy, content themes, and the messaging that powers pipeline growth for the platformDevelop persona-based messaging and thought leadership that engage target buyers across the funnel and support account-based programs for strategic accountsPartner with Sales Enablement to shape, build, and/or deliver the core readiness material, including pitch decks, demos, solution briefs, battlecards, and moreCo-deliver enablement sessions and equip field teams to confidently position the platform, handle objections, and advance dealsApply AI to accelerate product marketing work, including messaging iteration, content development, customer and competitive research, and message testingHelp cultivate an AI-driven product marketing team by piloting new tools and workflows, sharing what works, and mentoring peers on responsible, high-impact AI adoptionContribute platform-level inputs to Competitive Intelligence and Analyst Relations, including win/loss insights, customer themes, and market shifts that inform positioning and roadmapSynthesize customer, analyst, and market insights into actionable recommendations that shape messaging, launch planning, and go-to-market investmentSkillsBachelor's degree or equivalent work experience7+ years of product marketing experience in B2B software, with a meaningful portion focused on enterprise data, analytics, or infrastructure platformsProven experience leading go-to-market strategy and launches for a platform or multi-product portfolio, not just a single feature or productStrong track record developing positioning and messaging for business and technical buyersHands-on experience applying AI to product marketing use cases, such as messaging, content, research, competitive intelligence, or message testingDemonstrated success partnering with Demand Generation to drive pipeline and with Sales and Sales Enablement to improve win rates through readinessExcellent written and verbal communication skills, with the ability to turn complex technical concepts into clear, differentiated narrativesExperience working cross-functionally with Product Management on roadmap, launch planning, and customer researchTravel is required: Yes, ~10-15%Demonstrated judgment for responsible, high-impact AI adoption — knowing what to automate, what to augment, and what to leave aloneHands-on experience applying AI to core product marketing work, including messaging, content, research, and competitive intelligenceTrack record in piloting new AI tools and workflows, then scaling what works across a teamComfort mentoring peers and helping cultivate an AI-driven product marketing cultureExperience in marketing data management, data integration, data quality, data governance, master data management, data observability, location intelligence, or data enrichment solutionsSaaS, developer marketing, or product-led growth (PLG)Familiarity with modern data stack ecosystems, including cloud data platforms such as Snowflake, Databricks, AWS, Azure, and Google CloudExposure to AI and machine learning use cases, particularly how data integrity enables trustworthy AI outcomesExperience contributing to analyst briefings, inquiries, and evaluations (e.g., Gartner, IDC, etc.)Company OverviewPrecisely is a leader in data integrity, specializes in Agentic-Ready Data, data integration, quality, enrichment, & location intelligence. It was founded in 1968, and is headquartered in Burlington, Massachusetts, USA, with a workforce of 1001-5000 employees. Its website is https://www.precisely.com.