[Remote] Senior Product Designer, Core Experience

Note: The job is a remote job and is open to candidates in USA. BetterSleep is on a mission to help the world sleep better, transforming from a content-driven app into a connected sleep-health platform. They are seeking a Senior Product Designer to lead the design of the Core App experience, focusing on creating high-impact user experiences through data and behavioral insights.ResponsibilitiesLead the design vision for BetterSleep's core app experience in close partnership with Product and Engineering, and advocate for the user throughout the product development processDesign high-quality end-to-end user experiences that deliver a consistent, intuitive, and emotionally resonant experience across the customer journeyOwn and evolve key product surfaces including core navigation, feature discovery and engagement, clinical screening and referral flows that feel seamless within the consumer app experience, and other critical moments that drive activation, trial-to-paid conversion, and retentionCraft and direct UX copy and microcopy across the product experience, including feature titling, education, and navigation, ensuring alignment with BetterSleep's brand voiceDesign for localization (text expansion, RTL considerations, etc.) to address the 6+ languages supported within the appCollaborate with Engineers, Product Managers, and other Designers to solve user problems, navigate technical constraints, and scale product experiences effectivelyLeverage internal data, experimentation results, and your understanding of human behavior to identify opportunities for improving conversion, retention, and engagementDesign for personalization and adaptive experiences, helping shape user flows that respond to individual needs, sleep goals, behaviors, and future AI-driven product capabilitiesParticipate in user research and competitive analysis to inform product direction and ensure a best-in-class mobile experienceActively participate in agile processes and ceremoniesMake recommendations to management on process and tooling improvementsEnsure compliance with Android and Apple platform guidelines, stay current on new developments, and inform the team of relevant updatesBuild strong relationships with stakeholders and communicate complex ideas, goals, and design rationale clearly and effectivelyMentor and guide other designersSkillsYou have a relevant degree in design or equivalent professional experienceYou have at least 8 years of experience in Product Design for mobile appsYou are passionate about designing best-in-class mobile experiences and can balance business, product, and user needsYou have extreme attention to detail and a desire to understand all aspects of the productYou have a portfolio of UI and UX projects that demonstrates user research, ideation, launch, iteration, and measurable results. Please provide a linkYou have strong UX writing sensibility, with the ability to craft clear, emotionally resonant microcopy that aligns with BetterSleep's brand voiceYou have experience designing personalized, adaptive, or data-informed product experiences, and are excited by the opportunity to shape future AI-driven user flowsYou are proficient with design tools used to communicate UI and UX solutions effectively, such as Figma, Sketch, and Adobe CCYou understand A/B testing and can make improvements based on quantitative results and qualitative feedbackYou are able to prioritize work based on user impact and development effortYou are an effective communicator and strong cross-functional collaboratorKnowledge of the engineering process and technical limitationsExperience in wellness, health, behavioral product design, or subscription-based consumer appsBenefitsCompetitive salary & compensationExcellent health, dental, and vision coverageRetirement plan with employer matchingCommuter & lunch benefits (UberEats)Free access to telehealth & BetterHelp servicesAny hardware/software you need to succeedA performance bonusCompany OverviewAt BetterSleep, we’re on a mission to transform the world through better sleep. It was founded in 2010, and is headquartered in Montréal, Quebec, CAN, with a workforce of 11-50 employees. Its website is https://www.ipnos.com.