[Remote] Senior Partnerships Marketing Manager

Note: The job is a remote job and is open to candidates in USA. onXmaps, Inc. is a high-growth tech company focused on helping people explore the outdoors. They are seeking a Senior Partnerships Marketing Manager to lead marketing efforts within their partnerships program, ensuring collaboration between internal teams and brand partners while developing co-marketing strategies and managing partner relationships.ResponsibilitiesServe as the primary marketing point of contact for partner organizations, building trusted, senior-level relationships with their marketing and brand teamsWork "attached at the hip" with onX's Partnerships Program Manager, bringing the marketing expertise and strategic voice that complements their program management roleRepresent onX's marketing perspective during deal formation — not just at launch — asking the right questions and ensuring marketing value is built into every partnership from the startOwn the feedback loop between partner stakeholders and onX's internal creative, brand, web, and growth teamsLead co-marketing strategy for each partnership — knowing when to apply a brand-level approach and when to go deep into the culture of a specific vertical (Hunt, Offroad, Fish, Backcountry, etc.)Identify and prioritize net-new marketing channels through partnerships — retail co-op, event sponsorships, outfitter agreements, non-profit co-promotions — based on onX's growth roadmapArrive at every partner engagement with a recommendation, a baseline message, and a clear vision for what great looks likeBuild and maintain onX's partnerships playbook — our philosophy on how we partner, the menu of co-marketing capabilities we offer, and how we think about audience alignment and mutual valueDevelop tiered partnership frameworks defining what Tier 1, 2, and 3 relationships look like in terms of marketing commitments and deliverables — reducing guesswork and last-minute pivotsOwn end-to-end briefing, scoping, and coordination for every partnership marketing initiative — from brief through launchMaintain a forward-looking view of partner moments and campaign windows that feeds proactively into the broader marketing calendarBe the single point of contact for the marketing component of every active partnership — the person who knows what's happening, what's due, and what just changedBuild scalable workflows, templates, and playbooks that turn partnership marketing from a series of one-off requests into a repeatable acquisition channelEnforce creative and brand guidelines with partner teams before anything goes to productionAct as a creative multiplier — arrive with the strategic rationale, audience insight, message hierarchy, and a POV on execution already in handRoll up your sleeves when needed: scrubbing scripts, attending shoots, writing briefs, managing feedback cycles, and staying on partner calls until it's rightRoute partner audience insights to the right internal teams to create testable opportunities across acquisition, conversion, and retentionPartner with product marketing, lifecycle, growth, web, and creative to ensure partner campaigns show up consistently across every touchpointEmbed AI as a repeatable co-pilot in daily workflows — experimenting in real work, refining with sound judgmentSkillsBachelor's degree in Marketing, Communications, Business, or equivalent experienceEight (8) or more years of experience in partnerships marketing, brand marketing, or integrated marketing, with at least 2–3 years in a role that required direct management of external partner marketing relationshipsProven ability to develop and execute co-marketing programs end-to-end, from strategy through measurement — you've built this before and have results to showStrong marketing expertise to hold your own as a strategic voice — not just a project coordinator — in rooms with senior brand and marketing leaders at large partner organizationsExceptional project management skills: you can hold a complex, multi-stakeholder initiative together across internal teams and external partners without things falling through the cracksA multiplier mindset — you reduce friction, bring a POV, and make the teams around you better, rather than adding a layer of telephone between partners and execution teamsComfortable operating in ambiguity and building structure where none exists — building new playbooks, frameworks, tiering systems, and workflows doesn't intimidate you, it excites youA strong curiosity for exploring new technologies, including AIA shared passion for and ability to demonstrate onX's Company ValuesPermanent US work authorization is a condition of employment with onXAbility to travel monthly for partner meetings and events, as well as quarterly for multiple days to a corporate office or other onX strategic location, such as a BasecampExperience working with outdoor, automotive, or lifestyle consumer brands — and a genuine familiarity with the culture of hunting, fishing, skiing, or overlandingBackground in sponsorship marketing, experiential activations, or event-based partnership programsFamiliarity with first-party data strategy and audience segmentation, particularly in the context of co-marketing or partner data sharingExperience managing agency relationships and/or directing external creative partnersExisting relationships within relevant brand partner ecosystems (automotive, outdoor retail, gear manufacturers, media properties)BenefitsFull-time onX employees are eligible for a grant of common share options with a vesting scheduleA potential annual bonus of 10% based on company performanceCompetitive salaries, annual bonuses, equity, and opportunities for growthComprehensive health benefits, including a no-monthly-cost medical planPaid parental leave of 13 weeks for birthing parents and 5 weeks for non-birthing parents401k matching at 100% for the first 3% you save and 50% from 3-5%Company-wide outdoor adventures and amazing outdoor industry perksAnnual “Get Out, Get Active” funds to fuel your active lifestyleFlexible time away package that includes PTO, STO, VTO, and paid holidaysCompany OverviewImportant Alert: There is an active job scam using the false domain of careers-onXmaps.com. It was founded in 2009, and is headquartered in Missoula, Montana, USA, with a workforce of 201-500 employees. Its website is https://www.onxmaps.com/.