[Remote] Senior Media Planner/Buyer
Note: The job is a remote job and is open to candidates in USA. Strategic America is an employee-owned agency that focuses on creating meaningful work while fostering a collaborative environment. The Senior Media Planner/Buyer will lead the development and execution of paid media campaigns, utilizing strategic planning and data-driven performance management to meet client goals.ResponsibilitiesDevelop media strategies that demonstrate a thorough understanding of a clientβs business and goals/KPIsHave knowledge and experience working in all traditional and programmatic channelsLead client presentations of media strategy and performanceMonitor emerging media trends and proactively recommend innovative strategies that capitalize on new opportunities and align with client goalsAnalyze and interpret data to make data-driven recommendationsExecute the planning, buying and stewardship of media campaigns, ensuring timeliness, accuracy and quality in all deliverablesNegotiate optimal placements, rates, and added-value opportunitiesManage client media budgets, track spending and adjust as neededResolve billing discrepancies and ensure accurate financial management of media buysMonitor and report on campaign performance using internal and third-party reporting systemsProvide actionable campaign insights to guide future media strategiesIdentify opportunities to expand media services for existing clientsMaintain and enhance strong relationships with clients, colleagues and media vendorsSkills5+ years of experience in media planning and buyingDeep knowledge and experience working with a wide range of media, including traditional (broadcast, print, out of home), digital and programmatic channelsExcellent communication and interpersonal skills to interact effectively with clients, vendors and internal teamsStrong organizational skills, attention to detail, ability to multitask, prioritize and manage multiple projects simultaneouslyProficiency in media tools and software, and Microsoft Office SuiteBenefitsDiscretionary bonus planEmployee stock ownership planHealth, dental, and vision insurance coverageEmployee wellness programLife and disability insuranceRetirement savings planPaid holidaysVolunteer time offPaid time offCompany OverviewStrategic America is a marketing agency that specializes in direct marketing, branding, social media, analytics and digital solutions. It was founded in 1980, and is headquartered in West Des Moines, Iowa, USA, with a workforce of 51-200 employees. Its website is https://www.strategicamerica.com.