[Remote] Senior Marketing Operations Manager - BizTech

Note: The job is a remote job and is open to candidates in USA. Crescendo is transforming customer experience with Operational AI, and they are seeking a Senior Marketing Operations Manager to join their GTM Strategy & Ops team. This role involves tackling complex marketing initiatives, partnering with leaders in marketing and sales, and embedding AI into the GTM organization to improve efficiency and decision-making.ResponsibilitiesBring a point of view on marketing performance by channel and campaign with actionable insights and recommendations underpinned by the clear and reliable reporting you’ve builtDrive the evolution of our pipe gen processes and the underpinning marketing tech stack (Hubspot, Clay, Apollo, etc.)Work cross-functionally with GTM teams to make Opportunity prioritization, pursuit and handoffs easy while gathering the feedback for testing and learningManage and optimize HubSpot and its interaction with Salesforce to identify, score, track, and attribute leads across campaignsDefine and uphold data governance, segmentation, and database health across marketing systemsSkills7+ years in GTM Strategy & Ops, Marketing Operations BizTech, supporting multi-segment multi-product SaaS GTM motion (SMB + Enterprise, or PLG + Sales-led)Experience changing the way work is done by synthesizing complex operational data and reports into compelling strategic narratives, for senior leadershipStrong analytical, system design, and documentation skills; able to translate business needs into scalable technical workflowsHands-on experience administering Hubspot, Salesforce, Clay and ApolloProven ability to design automated workflows, operational processes, and scalable cross-system integrationsFluency in AI-driven tools or agentic workflows to automate GTM tasks and enrich firmographic and demographic dataDirect communicator with the operational discipline to document what you build and bring others along on changesComfortable with ambiguity in a high-growth environment; you scope the problem, then moveExposure to partner ecosystem toolingCompany OverviewCrescendo offers a full-stack customer service platform combining the most advanced AI with a global service team. It was founded in 2024, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.crescendo.ai.