[Remote] Senior Marketing Events Manager

Note: The job is a remote job and is open to candidates in USA. VIP (Vermont Information Processing) is seeking a Senior Marketing Events Manager to own their event strategy and execution. The role involves designing and managing a calendar of events to generate leads and enhance customer relationships, transforming VIP's event presence following a recent rebrand.ResponsibilitiesOwn end-to-end strategy, planning, and execution for VIP's annual Summit, roadshows, and large and small beverage industry eventsBuild a repeatable events program and processes focused on clear pipeline attribution. Every event has a pre-defined revenue goal and post-event ROI reportPartner with sales to align event targeting to key accounts and active pipeline, ensuring the right buyers are in the roomManage vendor relationships, venue contracts, AV, catering, and all event logisticsDevelop pre-event demand gen campaigns in partnership with the demand gen manager to maximize registration and attendanceOwn VIP's presence at major industry conferences (NBWA, WSWA) — booth strategy, sponsorships, speaking opportunitiesBuild VIP Summit 2027 from the ground up as a flagship customer retention and expansion eventUtilize VIP-approved AI tools to creatively drive efficiency and enrich your workSkills6+ years of B2B events experience with demonstrable pipeline and revenue outcomesExperience managing large-scale owned events (500+ attendees) and multi-city roadshow programs, SaaS business experience a plusStrong project management skills with the ability to manage multiple events simultaneouslyProven track record of aligning events strategy to sales and revenue goalsProven pre, during, and post event playbook that is repeatable, scalable process for event management across internal teamsExperience with event technology platforms (Cvent, EventMobi, or similar)Budget management experience — ability to maximize ROI within defined spend parametersProficient in HubspotWillingness to be curious with AI and to drive work creativity using AI-toolsStrong executive presence and communication skillsBeverage, alcohol or CPG industry experience a plusBenefitsHealth InsuranceVision and Dental Expense Reimbursement401k Match and Employer ContributionsLife and Disability InsuranceHealth Savings and Flexible Spending AccountsPaid Parental LeaveOn-site Child Care Center (VT)On-site Fitness Center (VT)On-site Health Clinic (VT)Discounted Gym MembershipsCombined Time Off and Floating HolidaysFlex and Hybrid SchedulesCompany OverviewVIP empowers smart decisions across the beverage industry. It was founded in 1972, and is headquartered in Colchester, Vermont, USA, with a workforce of 501-1000 employees. Its website is http://www.vtinfo.com.