[Remote] Senior Managing Director, Content

Note: The job is a remote job and is open to candidates in USA. Teach For America is seeking a Senior Managing Director of Content to lead and support the evolution of their content strategy across all platforms. This role involves building compelling narratives, driving measurable growth, and managing high-performing content and editorial teams.ResponsibilitiesSupport in leading the overarching content strategy across all channels, ensuring a cohesive and compelling brand presence (with a focus on copy-forward channels)Develop and scale high-performing content systems that drive engagement, growth, and conversionBring a deep understanding of social media performance, with a track record of growing and managing channelsDefine and evolve brand voice, tone, and editorial standards across all touchpointsLead the development of creative campaigns from concept through execution, ensuring both innovation and impactBuild, mentor, and manage high-performing content, creative, and editorial teamsEstablish and scale user-generated content programs (e.g., ambassador or creator programs), including:Defining what high-performing UGC looks likeSelecting and implementing the right tools and platformsDesigning effective onboarding and engagement journeysLeverage deep SEO expertise (including GEO/Generative Engine Optimization) to drive organic growth and discoverabilityUse data and insights to continuously refine strategy, optimize performance, and inform creative directionPartner cross-functionally with marketing, product, growth, and leadership teams to align content with business goalsStay ahead of cultural trends, platform shifts, and emerging technologies to keep the brand relevant and competitiveJoin VP in reviewing performance across content channels and identify growth opportunitiesHost a cross-functional brainstorming session to generate ideas for upcoming campaigns and content initiativesBegin shaping high-level briefs for new campaigns and strategic projectsPitch and refine creative briefs, ensuring clear direction on voice, audience, and KPIsEdit copy to optimize voice and tone with editorial eyeDive into content strategy work, including SEO/GEO optimization opportunities and channel growth plansReview work-in-progress across campaigns and content streamsProvide feedback to ensure alignment with brand voice and strategic goalsCollaborate with growth or marketing partners to integrate content into broader initiativesOversee execution of major campaigns and content launchesDevelop and lead new content systems such as a UGC/ambassador programsLead iteration sessions to refine ideas and improve creative outputReview weekly performance metrics and extract key insightsShare learnings and recommendations with leadership and cross-functional teamsMentor team members and invest in team developmentIdentify opportunities for future campaigns, content innovation, and long-term growthSkills10+ years of experience in content, editorial, or brand storytelling rolesProven success leading content strategy in a platform-agnostic wayStrong background in social media growth and performance across major platforms with track record of building a big, engaged accountExperience shaping voice and brand writing (editorial or strong POV-driven brands a plus)Demonstrated ability to develop and execute high-impact creative campaignsExperience leading teams, with a strong leadership presenceExperience building content engagement programs, like rewards programs that increase retention and advocacyDeep expertise in SEO, with working knowledge of GEO and modern search ecosystemsStrong analytical mindset with the ability to translate data into actionable insightsExcellent communication and storytelling skillsProven track record building and scaling UGC or ambassador programs, with clear case studies and resultsCompany Overviewis a nonprofit whose mission is to engage our nation's most promising future leaders to strengthen the movement for educational equity. It was founded in 1990, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://www.teachforamerica.org/.