[Remote] Senior Manager, Product - Labels & Packaging

Note: The job is a remote job and is open to candidates in USA. Ricoh USA, Inc. is seeking a Senior Manager for their Product team focused on the labels and packaging market. This role involves defining, launching, and scaling Ricoh’s label technology portfolio while managing product lifecycle and developing market strategies in collaboration with various stakeholders.ResponsibilitiesDefine and own Ricoh Graphic Communications’ label market strategy, including market sizing, determine addressable target segments, value propositions, portfolio roadmap, investment needed and expected return on investment, in collaboration with Ricoh Japan and partnersTranslate deep label industry knowledge into actionable product and portfolio decisions, including hardware, software, workflow, finishing, and services componentsConduct ongoing market, competitive, and customer analysis specific to the label ecosystem, and educate internal stakeholders on market dynamics, trends, and risksIdentify whitespace opportunities and develop business cases to support Ricoh’s expansion into adjacent labels applications and production modelsOwn full product lifecycle management for assigned label-related offerings, from concept and launch through optimization and end-of-lifeEnsure products and solutions are positioned competitively, aligned with customer use cases, and supported by clear value propositionsDefine and track KPIs for product performance, adoption, revenue contribution, and market penetrationRecommend and execute corrective actions when products or programs underperformResponsible for hardware, software and professional services revenue/GP plan attainment within defined strategic channel assignment. Establish targets, report at an executive level progress to target, with responsibility to achieveCollaboration with field sales to penetrate and win defined Zero Base Accounts (ZBA) as well as within current customer base within assignment. Continuous focus to developing targeted customer lists in order to drive activity in the field in the areas of greatest opportunityCo-develop a comprehensive strategic channel business plan including go-to-market strategy, sales coverage model and field execution strategies with a focus to growing market share insideCollaborate with sales and marketing executive leadership team on product positioning and pricing strategies for equipment, software and aftermarketProvides field level input to senior leadership to help position RICOH as the leader in the market within the targeted spaceResponsible for segment leadership participating in key Industry and internal eventsDefines opportunities in collaboration with marketing for directed campaigns that will create awareness and demandWorks with Sales/Field Enablement, drives development and execution of field level training; Develops new opportunities by understanding market segmentation and builds strategies for RICOH penetration in target marketsResponsible for hardware, software and professional services revenue/GP plan attainment within defined strategic channel assignment. Establish targets, report at an executive level progress to target, with responsibility to achieveCollaboration with field sales to penetrate and win defined Zero Base Accounts (ZBA) as well as within current customer base within assignment. Continuous focus to developing targeted customer lists in order to drive activity in the field in the areas of greatest opportunityCo-develop a comprehensive strategic channel business plan including go-to-market strategy, sales coverage model and field execution strategies with a focus to growing market share insideCollaborate with sales and marketing executive leadership team on product positioning and pricing strategies for equipment, software and aftermarketProvides field level input to senior leadership to help position RICOH as the leader in the market within the targeted spaceResponsible for segment leadership participating in key Industry and internal eventsDefines opportunities in collaboration with marketing for directed campaigns that will create awareness and demandWorks with Sales/Field Enablement, drives development and execution of field level training; Develops new opportunities by understanding market segmentation and builds strategies for RICOH penetration in target marketsSkillsBA/BS degree required, Master's Degree preferred or equivalent experience in related fieldMust have 5-10 years industry experience with a minimum of 5 years strategic and/or solution selling/marketing experience to high-level executives with proven track record of resultsMust have excellent presentation skillsAbility to work cross-functionally with multiple disciplines including sales, marketing, engineering, service, pricing, etcMust be experienced in setting goals by defining and prioritizing specific, realistic objectives8+ years of experience in the production printing industry, with a strong emphasis on label printing or packaging applicationsPrior experience in product management, business development, or a hybrid role, ideally supporting capital equipment, platforms, or solutions portfoliosDeep understanding of customer workflows, competitive positioning, and the economic drivers of the label printing market; knowledge of label press technologies, substrates, inks/toners, finishing, and end-customer applicationsAbility to effectively communicate with all levels of management and employees – especially at the highest levels/C-level of an organizationRequires experience as a negotiator and objection handling skillsRequires experience in working with a regional based territory and matrix environment, as well as developing and maintaining 3rd party partnering relationship to drive common business goalsDisplays a strong ability for self-direction and shows a high degree of initiativeMust be a self-starter with complete accountability. Business maturity and business acumen is a mustTravel estimated at 10%-20%Company OverviewAt Ricoh, we bring people, processes, and technology together to make information work for you. It was founded in 1962, and is headquartered in Malvern, Pennsylvania, USA, with a workforce of 10001+ employees. Its website is https://www.ricoh-usa.com.Company H1B SponsorshipRicoh USA, Inc. has a track record of offering H1B sponsorships, with 1 in 2026, 16 in 2025, 8 in 2024, 7 in 2023, 16 in 2022, 13 in 2021, 4 in 2020. Please note that this does not guarantee sponsorship for this specific role.