[Remote] Senior Manager, Paid Media

Note: The job is a remote job and is open to candidates in USA. AdVictory is a leader in digital advertising technology and services based in Washington, D.C. They are seeking a Senior Manager, Paid Media to craft and execute digital advertising strategies for political campaigns, while leading a team and analyzing performance data to maximize ROI.ResponsibilitiesCraft cross-channel digital advertising strategies in collaboration with clients from every level of the political world, identifying the proper tactics, channels, and audiences for each oneLaunch, optimize, and manage campaigns across multiple platforms, including social, search, and programmatic channelsOversee and guide junior team members in execution of team strategies by directing priorities, offering feedback, and ensuring alignment on campaign goalsInvestigate performance data using our suite of reporting tools to identify opportunities to maximize clients’ ROIWork closely with publishers to craft custom media plans and build inventory packages based on campaign needsManage a number of budgets (large and small) simultaneously, ensuring spend efficiency across multi-stage programsAssist with creating compelling ad copy, landing page content, and other advertising creativesSkillsSix or more years of experience in digital paid media, including social, search, and programmatic advertisingExperience working in political campaigns or government affairs (required)Strong leadership skills, with experience in team management and mentoring junior team membersExperience with demand-side platforms (DSPs) such as The Trade Desk, DV360, or similar platforms (required)Experience with social media platforms, including Google Ads, Meta, and X (formerly Twitter)(required)Experience with tag management systems generally and conversion tracking specifically (required)Ability to translate complex data from multiple ad platforms into clear, actionable insights and client-facing reportsPositive, proactive attitude, with a willingness to work occasional evenings or weekends to meet campaign deadlinesFamiliarity with web analytics tools such as Google AnalyticsBenefitsFlexible, open leave policy and PTO.Comprehensive health benefits (medical, dental, and vision).Commuter benefits and travel reimbursements (Uber/Lyft paid for late work nights).Company OverviewAdVictory is a digital advertisement agency. It was founded in 2015, and is headquartered in Washington, District of Columbia, USA, with a workforce of 11-50 employees. Its website is https://advictory.com/.