[Remote] Senior Manager, Enterprise Marketing

Note: The job is a remote job and is open to candidates in USA. SimplePractice is improving access to quality care by providing health and wellness clinicians with essential tools for private practice. The Senior Manager, Enterprise Marketing will lead the channel marketing efforts for the enterprise segment, translating strategy into impactful programs and experiences to engage executive buyers in the healthcare sector.ResponsibilitiesPartner with the GM of Enterprise and Senior Manager, PMM to define go-to-market priorities and identify the highest-leverage marketing opportunitiesBuild and execute campaigns geared towards payers, employers, health care delivery systems, and partner ecosystemsTranslate product positioning (developed by Product Marketing) into a focused, channel-level marketing strategyMake clear tradeoffs on where to invest (events, campaigns, thought leadership, press etc.) based on impact rather than volumeDesign and execute high-impact marketing programs that engage and influence enterprise buyersBring enterprise strategy to life through events, campaigns, and targeted experiencesEnsure all programs are cohesive, high-quality, and aligned to core messagingPartner with Product Marketing to bring enterprise positioning and core collateral to life across channels and programsAdapt core narratives and assets for specific use cases (events, campaigns, executive audiences, etc.)Ensure messaging is applied consistently and effectively across all enterprise touchpointsOwn the strategy and execution for enterprise events, including industry conferences and executive-level experiences (e.g., dinners, roundtables)Identify where we should show up and why, balancing visibility, access, and ROIDevelop compelling event narratives and materials that resonate with senior buyersPartner with the web team to stand up enterprise-focused landing pagesOwn messaging and structure to ensure clarity and relevance for enterprise audiencesServe as the primary interface between Enterprise and the broader marketing organization (Creative, Lifecycle, Paid, Web, Product Marketing, Events, Community)Drive alignment and execution across teams, often navigating competing priorities and limited bandwidthAdvocate for enterprise needs while working collaboratively to get work doneSkills7+ years of experience in B2B enterprise marketing, with direct experience marketing to payer organizations, health plans, or similar enterprise healthcare buyersExperience operating in early-stage, zero-to-one, or new segment build environments (e.g., first or second marketer supporting a new business line)Proven ability to independently build and execute marketing programs in ambiguous environmentsStrong strategic thinking paired with a bias for action—you can define the plan and execute it yourselfExceptional writing and storytelling skills, especially for executive audiencesExperience partnering closely with sales, partnerships, or business development teamsAbility to influence without authority and navigate cross-functional organizations with constrained resourcesBenefitsMedical, dental, vision, life & disability insurance401(k) plan with company matchFlexible Time Off (FTO), wellbeing days, paid holidays, and summer FridaysMental health resourcesPaid parental leave & Backup CareTuition reimbursementEmployee Resource Groups (ERGs)Employees may also be eligible for an annual bonus or commissionSome roles may also be eligible for overtime payCompany OverviewCloud-based Practice Management Software for Health Professionals. It was founded in 2012, and is headquartered in Santa Monica, California, USA, with a workforce of 501-1000 employees. Its website is http://www.simplepractice.com.Company H1B SponsorshipSimplePractice has a track record of offering H1B sponsorships, with 1 in 2026, 9 in 2025, 9 in 2024, 6 in 2023, 7 in 2022, 3 in 2021, 2 in 2020. Please note that this does not guarantee sponsorship for this specific role.