[Remote] Senior Manager, AI Marketing Operations

Note: The job is a remote job and is open to candidates in USA. Elemica is a leading provider of Digital Supply Chain Management solutions, seeking a Senior Manager, AI Marketing Operations to enhance their partnerships with enterprise clients. This role involves leading AI-driven marketing initiatives and optimizing demand unit-based marketing models to improve conversion efficiency and pipeline velocity.ResponsibilitiesLead AI or analytics-driven initiatives and effectively communicate the Elemica story of innovating and digitizing supply chain connectivityDesign, deploy, and optimize demand unit–based marketing models including buying group identification, intent-based segmentation, and conversion path multi-touch attribution across campaigns and channelsAlign AI applications (e.g., predictive scoring, account intent modeling, next-best-action engines) with demand unit frameworks to improve pipeline velocity and conversion efficiencyEvaluate and implement MarTech tools spanning data enrichment, personalization, attribution, and AI-powered campaign optimizationCollaborate cross-functionally with demand gen, BDR, Sales and Product Marketing teams, as well as with RevOps and data science partnersManage small to mid-sized teams or agencies, establishing OKRs, and driving measurable AI-enabled performance improvementsSkills8-12 years of progressive experience in marketing operations, digital marketing, or growth marketing, including 2-3 years leading AI or analytics-driven initiativesDemonstrated success designing, deploying, and optimizing demand unit–based marketing models including buying group identification, intent-based segmentation, and conversion path multi-touch attribution across campaigns and channelsProven track record of aligning AI applications (e.g., predictive scoring, account intent modeling, next-best-action engines) with demand unit frameworks to improve pipeline velocity and conversion efficiencyHands-on experience with marketing automation and CRM platforms such as Salesforce, Pardot, or HubSpot, including integration of AI and advanced analytics featuresSkilled at evaluating and implementing MarTech tools spanning data enrichment, personalization, attribution, and AI-powered campaign optimizationStrong cross-functional collaboration background, working with demand gen, BDR, Sales and Product Marketing teams, as well as with RevOps and data science partnersExperience operating in enterprise B2B SaaS or complex enterprise GTM environments, managing long-cycle, multi-persona buying processesFamiliar with data privacy, governance, and ethical AI frameworks relevant to marketing data and automationDemonstrated cross-functional team leadership experience, managing small to mid-sized teams or agencies, establishing OKRs, and driving measurable AI-enabled performance improvementsDeep understanding of demand unit frameworks, buying group analytics, and funnel progression modelingProficient with AI-enhanced analytics and visualization tools (Power BI, Clari, Tableau, Looker, etc.) and predictive modeling techniques for marketing attribution and forecastingExperience with data integration and workflow automation platforms (e.g., Zapier, Tray.io, Snowflake, or API-based MarTech integrations)Working knowledge of machine learning concepts (predictive analytics, NLP, clustering, recommendation models) as applied to marketing automationAdvanced Excel or Python skills for data transformation and insight generation preferredAble to translate technical models into business insights and articulate ROI clearly to senior stakeholdersStrategic, structured thinker who can connect AI, analytics, and demand unit strategy to revenue outcomesExcellent communicator and influencer across marketing, sales, and ITCurious, iterative mindset, balances innovation with operational disciplineStrong project management skills with an ability to execute amidst evolving priorities and technology landscapesBachelor's Degree in Marketing, Business, Data Science, or related field requiredMaster's degree in Marketing Analytics, AI/ML, or MBA with analytics focus preferredCertifications in SiriusDecisions Demand Waterfall, Salesforce AI, or advanced MarTech operations are advantageousBenefitsCustomer-centric workCutting-edge supply chain technology and innovationFlexible work locationsCompetitive compensation packagesInclusive parental leave policy that supports all parents and careersPersonal and pet insurance optionsFlexible time offandpaid holidays401k andbonus programWellness andmental health initiativesGenerous employee referral bonus programFun work environmentCompany OverviewElemica is the Supply Chain Operating Network for the process industries. It was founded in 2000, and is headquartered in Exton, Pennsylvania, USA, with a workforce of 201-500 employees. Its website is http://www.elemica.com/.