[Remote] Senior Email & Lifecycle Marketing Manager

Note: The job is a remote job and is open to candidates in USA. StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. They are seeking a strategic, execution-oriented Senior Email & Lifecycle Marketing Manager to own and evolve how they engage prospects and customers across every stage of their journey, while architecting scalable lifecycle infrastructure to boost conversion rates and accelerate pipeline generation.ResponsibilitiesDesign and execute end-to-end global lifecycle marketing programs, including lead nurture, onboarding, re-engagement, and expansion workflows across email and owned channels to maximize customer lifetime valueOwn the global promotional send calendar, audience segmentation, and frequency management to spike engagement across prospect and customer segments while keeping deliverability spotlessBuild and manage marketing automation architecture—including orchestration flows and trigger-based workflows—to continuously increase Lead-to-MQL conversionOwn email channel strategy and performance, deploying rigorous A/B testing frameworks and deliverability optimizations to ensure our messages consistently hit the inboxOwn email and lifecycle program reporting, building dashboards that track channel health so you can translate campaign data into clear, actionable insights for cross-functional stakeholdersDevelop and maintain audience segmentation models that enable personalized, relevant communication at scale across prospect and customer databasesPartner with Marketing Operations, Integrated Marketing, Performance Marketing, and Sales to lock step with pipeline targets and broader campaign calendarsSkillsProven expertise in lifecycle marketing, email marketing strategy, and marketing automation—with a track record of building programs that measurably improve funnel conversionPrior working experience with marketing automation platforms (e.g., HubSpot, Marketo, or equivalent) and CRM systems, including building complex workflow logic and database segmentationStrong analytical mindset with the ability to independently evaluate program performance, translate data findings into optimizations, and communicate results clearly to stakeholdersExperience collaborating cross-functionally with Performance Marketing, Integrated Marketing, Marketing Operations, Design, Regional Marketing, and Revenue Operations teams in a fast-paced environmentDemonstrated ability to manage multiple programs simultaneously, balance strategic thinking with hands-on execution, and operate with autonomy in a remote-first organizationExperience managing global or multi-region email programsBenefitsHighly competitive salaryRetirement/ 401K/ Pension Savings globallyCompetitive Paid time off packages including birthday's off!Access to a comprehensive mental health care programHealth benefits from day one of employmentWork from home reimbursementsOptional global WeWork membership for those who want a change from their home office and hubs in London and TorontoRobust training and onboarding programCoverage and support of personal development initiatives (conferences, courses, books etc)Access to StackAdapt programmatic courses and certifications to support continuous learningAn awesome parental leave programA friendly, welcoming, and supportive cultureOur social and team events!Company OverviewStackAdapt is a multi-channel programmatic advertising platform that helps maximize digital marketing efforts through data-driven solutions. It was founded in 2014, and is headquartered in Toronto, Ontario, CAN, with a workforce of 1001-5000 employees. Its website is https://www.stackadapt.com.