[Remote] Senior Digital Analyst

Note: The job is a remote job and is open to candidates in USA. Beyondsoft is seeking a Senior Digital Analyst to join their Marketing Analytics consulting practice, focusing on providing insights to a key client in the automotive industry. In this role, you will leverage data to inform digital marketing strategies and communicate insights effectively to stakeholders.ResponsibilitiesLeverage data to gain insight into trending, user experience and behavior to drive the appropriate digital marketing, mobile and social strategiesTake various sources of customer and campaign data and condense it down to a coherent story with clear conclusions and actionable insights, acting as the subject matter expert for digital analyticsMeasure site usability/effectiveness, along with monetization of media campaigns, and present actionable insights and recommendations based on data results and best practicesVisualize data into meaningful presentation decks and dashboards to provide holistic views of site user engagement activity to business stakeholdersUpdate and build dashboards, leveraging Power BI or Tableau, integrating Adobe Analytics and other dataPerform deep dive analysis via Case Studies to tell a comprehensive analytics story with data points and actionable insights to drive recommendations and decision makingLeverage Agile Delivery methods and processes to effectively track user stories, level of effort estimates, and plan with your Agile team for each SprintDrive data analysis of web projects, A/B and multivariate testing, and ad hoc requestsSupport tag management requirements and documentation services to maintain integrity across multiple sources of data, including providing user acceptance testing and validation of web reporting creating, enhancements, and adjustmentsPartner with multiple vendors to implement analytics requirements and streamline project processesMulti-task and self-prioritize work queue to balance work queue and ensure stakeholder expectations are being met. Engage in analytics delivery re-prioritization discussions as needed with stakeholders to maximize internal team and stakeholder satisfactionSkillsBachelor's Degree requiredMinimum 3 - 5 years of web metrics and/or analytics experienceStrong Adobe Analytics, in particular with Analysis Workspace, and Adobe Target experienceExperience with data visualization tools such as Tableau or Power BIHighly proficient in Excel with building complex dashboardsHighly proficient in PowerPoint with designing analytics-based presentations and visualizationsHands-on experience with and understanding of how to analyze, structure and interpret large volumes of raw data into effective visual stories for business ownersCan multi-task and quickly adapt to changing and conflicting priorities, while working independentlyMotivated by learning and evaluating new analytics technologies and staying up to date with current trends and toolsImplementation experience with analytics platforms such as a web reporting tool and tag management softwareCritical thinker who can problem solve and is detail-oriented and organizedExcellent written/verbal communication and client relationship management skillsMBA or Master's degree in quantitative disciplineExperience from a marketing/advertising agency or consulting firmExperience working in a client environment with multiple external agencies and partnersExperience with Customer Data Platforms (CDPs) and/or other MarTech platforms preferredExperience with offline/online data integration preferredStatistical modeling experience, including attribution modeling and predictive modeling preferredKnowledge of digital advertising platforms such as DV360 or Trade Desk preferredExperience with writing, executing, and analysis of data retrieved using SQL queries preferredGeneral knowledge of coding languages such as JavaScript preferredExperience working with data mining tools such as SQL and HiveWorking knowledge of R, Python, SPSS, or other similar data toolsBenefitsNon-exempt, billable-time role, providing consistent client exposure and the opportunity for approved overtime when project needs allowRemote position, working with high-visibility enterprise clients8 paid company holidays plus 1 floating holidayPaid Time Off (PTO): 5 days annually, designed to complement company holidays and client schedules401(k) retirement plan with company match, supporting long-term financial wellnessComprehensive company-sponsored benefits for eligible employees and their families, including:Medical, dental, and vision insuranceHealth Savings Account (HSA)Short- and long-term disability coverageEmployee Assistance Program (EAP)Basic life and AD&D insuranceOptional voluntary benefits, allowing employees to customize coverage to their needs:Health Care and Dependent Care FSAsCommuter benefitsVoluntary accident and critical illness coverageVoluntary long-term careAdditional life and AD&D insuranceCompany OverviewSingapore is Beyondsoft's global head office. It is a global IT company that uses emerging technologies to drive customer success. It was founded in 1995, and is headquartered in Singapore, Central Region, SGP, with a workforce of 501-1000 employees. Its website is http://www.beyondsoft.com.