[Remote] Senior Data Analyst (Marketing Experience)
Note: The job is a remote job and is open to candidates in USA. Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. The Senior Marketing Analyst's primary responsibility is to help clients maximize value from their marketing data by owning client delivery end-to-end, designing and maintaining dashboards, ensuring data quality, and delivering actionable reporting.
Responsibilities
ā¢ Support clients directly ā understand their requirements, translate them into data solutions, and deliver clear insights
ā¢ Build and maintain dashboards and reports in Looker, Power BI, and Tableau ā depending on client setup
ā¢ Design and maintain data models that consolidate data from multiple marketing platforms and sources
ā¢ Map and document data flows across complex, multi-source schemas
ā¢ Proactively identify opportunities, trends, or risks in marketing data and communicate findings clearly
ā¢ Write, optimize, and troubleshoot SQL queries for reporting, analysis, and investigations
ā¢ Manage and enhance data transformations with dbt
ā¢ Conduct QA/UAT to ensure data accuracy, consistency, and trustworthiness
ā¢ Use Git for version control and collaboration
Skills
ā¢ Expert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau), with the ability to deliver projects across all
ā¢ 3+ years of SQL experience
ā¢ Proficiency with AI tools and ability to integrate them into daily workflows
ā¢ Experience working with multiple marketing data sources simultaneously (ad platforms, CRM, web analytics, etc.)
ā¢ Understanding of data modeling principles (star schema, dimensional modeling)
ā¢ Understanding of ELT/ETL concepts and debugging data transformation logic
ā¢ English C1 level with excellent written and verbal communication
ā¢ Ability to communicate directly with clients and stakeholders
ā¢ Takes ownership and responsibility for their work and results
ā¢ Can present their work and insights confidently to clients
ā¢ Consistently checks their own work for quality, accuracy, and completeness before delivery
ā¢ Strong analytical skills, proactive problem-solving, and close attention to detail
ā¢ Comfortable with ambiguity and able to drive clarity with clients and internal teams
ā¢ Hands-on experience with QA/UAT processes
ā¢ Knowledge of Google Analytics (for business understanding)
ā¢ Knowledge of Google Analytics Data Streams
ā¢ Familiarity with marketing platforms data (Google Ads, Facebook Ads, etc.)
ā¢ Understanding of Marketing Mix Modeling (MMM) concepts
ā¢ Dbt experience in analytics workflows
ā¢ Python or other scripting language for data analysis and automation
ā¢ Experience with data quality frameworks or data observability tools
ā¢ Familiarity with marketing attribution models
Benefits
ā¢ Medical and dental benefits
ā¢ 401K plan
ā¢ Unlimited PTO
ā¢ Paid holidays
ā¢ Professional development reimbursement
Company Overview
ā¢ Improvado is an advanced marketing analytics tool for data-driven marketing teams functioning within major companies. It was founded in 2015, and is headquartered in San Diego, California, USA, with a workforce of 51-200 employees. Its website is https://improvado.io/.
Apply Now
Apply Now
Responsibilities
ā¢ Support clients directly ā understand their requirements, translate them into data solutions, and deliver clear insights
ā¢ Build and maintain dashboards and reports in Looker, Power BI, and Tableau ā depending on client setup
ā¢ Design and maintain data models that consolidate data from multiple marketing platforms and sources
ā¢ Map and document data flows across complex, multi-source schemas
ā¢ Proactively identify opportunities, trends, or risks in marketing data and communicate findings clearly
ā¢ Write, optimize, and troubleshoot SQL queries for reporting, analysis, and investigations
ā¢ Manage and enhance data transformations with dbt
ā¢ Conduct QA/UAT to ensure data accuracy, consistency, and trustworthiness
ā¢ Use Git for version control and collaboration
Skills
ā¢ Expert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau), with the ability to deliver projects across all
ā¢ 3+ years of SQL experience
ā¢ Proficiency with AI tools and ability to integrate them into daily workflows
ā¢ Experience working with multiple marketing data sources simultaneously (ad platforms, CRM, web analytics, etc.)
ā¢ Understanding of data modeling principles (star schema, dimensional modeling)
ā¢ Understanding of ELT/ETL concepts and debugging data transformation logic
ā¢ English C1 level with excellent written and verbal communication
ā¢ Ability to communicate directly with clients and stakeholders
ā¢ Takes ownership and responsibility for their work and results
ā¢ Can present their work and insights confidently to clients
ā¢ Consistently checks their own work for quality, accuracy, and completeness before delivery
ā¢ Strong analytical skills, proactive problem-solving, and close attention to detail
ā¢ Comfortable with ambiguity and able to drive clarity with clients and internal teams
ā¢ Hands-on experience with QA/UAT processes
ā¢ Knowledge of Google Analytics (for business understanding)
ā¢ Knowledge of Google Analytics Data Streams
ā¢ Familiarity with marketing platforms data (Google Ads, Facebook Ads, etc.)
ā¢ Understanding of Marketing Mix Modeling (MMM) concepts
ā¢ Dbt experience in analytics workflows
ā¢ Python or other scripting language for data analysis and automation
ā¢ Experience with data quality frameworks or data observability tools
ā¢ Familiarity with marketing attribution models
Benefits
ā¢ Medical and dental benefits
ā¢ 401K plan
ā¢ Unlimited PTO
ā¢ Paid holidays
ā¢ Professional development reimbursement
Company Overview
ā¢ Improvado is an advanced marketing analytics tool for data-driven marketing teams functioning within major companies. It was founded in 2015, and is headquartered in San Diego, California, USA, with a workforce of 51-200 employees. Its website is https://improvado.io/.
Apply Now
Apply Now