[Remote] Senior Content Marketing Strategist

Note: The job is a remote job and is open to candidates in USA. Automattic is the company behind WordPress VIP, the world’s leading enterprise content management platform. They are seeking a Senior Content Marketing Strategist who will own the content strategy that enhances brand authority and pipeline through original research and effective SEO and AIO strategies.ResponsibilitiesTranslate business priorities into a content plan that spans the buyer journey, from category POV to bottom-funnel enablementShip research reports every quarter, each anchored in proprietary data and a take worth defendingSet strategy for how we win on traditional search and LLM-driven discovery—ChatGPT, Claude, Perplexity, AI OverviewsAuthor and maintain the brand voice and usefulness/nerdiness rubric that every piece of content runs againstOwn the team’s read on its own performance—blog rankings and sessions, GTM campaign LP and email performance, tentpole engagement and afterlifeSpot the moments worth jumping on—competitor news, industry milestones, NASA-style cultural openings—and drive a fast play with the agent stackOwn the customer-stories engine end-to-end: intake from customer-facing teams, candidate pipeline, customer relationship coordination, interview prep, video shoots (remote or on-site with a crew), the written piece itself, and editorial direction across both written and video assetsBe the content team’s primary interface with Demand Gen (campaign briefs, positioning), Sales (case study selection, talk track input), Customer Marketing (advocacy), Paid (campaign assets), and PR/comms (tentpole launches, reactive moments)Manage the team’s contractor partners across SEO, copywriting, and PR-content coordinationSkills8+ years in B2B SaaS content marketing, ideally enterprise SaaS or technologyTrack record of driving original research reports—multiple shipped, with measurable impact on brand authority and pipelineFirst-class writing and editing ability; you can distill complex subjects clearly for a sophisticated enterprise audienceHands-on AI fluency—you use AI agents and LLM tools daily and can show specific examples of how you've built or implemented themStrong measurement conviction—you can name the right metrics for content at this stage and report on them holisticallyExperience marketing to CMOs, CTOs, or CIOsFamiliarity with GA4, Looker Studio, SEMRush, Ahrefs, Salesforce, HubSpot, and Parse.ly for pipeline and attribution reportingExperience leading content strategy in a contractor-heavy or hybrid in-house/contractor modelBachelor's degree or equivalent professional experienceBONUS: Market expertise. Experience in B2B marketing to CMOs, CTOs, or CIOs in media, public sector, and the enterprise (fintech, manufacturing, B2B SaaS)BenefitsFully-remote companyOpen vacation policyTo see a full list of benefits by country, consult our Benefits PageCompany OverviewAutomattic is a global tech company that offers WordPress, WooCommerce, and other web solutions. It was founded in 2005, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://automattic.com/.