[Remote] Senior Analyst, Digital Merchandising
Note: The job is a remote job and is open to candidates in USA. White Cap Canada is a company dedicated to building trust on every job and is seeking a Senior Analyst in Digital Merchandising. This role is responsible for executing and optimizing the digital category experience on Whitecap.com, collaborating with Category Management and Product Marketing to enhance product discovery and improve customer experience.ResponsibilitiesExecute day to day digital merchandising activities aligned to the broader category and eCommerce strategy. Support on site merchandising for assigned product categories, including navigation, taxonomy, filters, product placements, and cross sell/upsell strategiesEnsure accurate, compelling, and complete product presentation across product detail pages (titles, attributes, content, imagery, and recommendations). Support flawless execution of product launches, assortment updates, and promotional programs on Whitecap.comPartner closely with Category Management and Product Marketing peers to understand category strategies, product priorities, and messaging objectives. Translate offline and marketing led category strategies into optimized digital experiences that drive discoverability and conversionAnalyze customer behavior and site performance to identify opportunities to improve the digital shopping journey. Support testing efforts (A/B tests, pilots, and experiments) focused on conversion, engagement, and product discovery improvementsMonitor performance at the category and product level, leveraging analytics to identify trends, risks, and growth opportunitiesProduce regular reporting on merchandising KPIs such as traffic, engagement, conversion, and sales performanceTurn data into actionable insights and recommendations for the Senior Manager and cross functional partnersMaintain merchandising standards, digital taxonomy rules, and product data quality in partnership with PIM, Product, and IT teamsSupport process improvements that increase efficiency, accuracy, and speed of execution across digital merchandising workflowsSkillsTypically requires BS/BA in a related disciplineGenerally 5-8 years of experience in a related field OR MS/MA and generally 3-5 years of experience in a related fieldCertification is required in some areasTwo to four years' experience in eCommerce, digital merchandising, digital marketing, commerce, or related fieldStrong analytical mindset with the ability to interpret data and translate insights into actionHigh attention to detail and strong organizational skillsComfortable working cross functionally in a fast paced environmentInterest in eCommerce, digital customer experience, and online shopping behaviorExperience with web analytics tools (e.g., Adobe Analytics, GA)Familiarity with CMS, commerce platforms, or PIM systems preferredComfort with Excel and PowerPoint for reporting and storytellingExposure to site search, taxonomy, SEO, personalization, or testing tools is a plusCompany OverviewOfficial White Cap Canada Account. It was founded in undefined, and is headquartered in Vaughan, Ontario, CA, with a workforce of 1001-5000 employees. Its website is https://whitecapsupply.com.