[Remote] Senior Agent Channel Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Honeycomb Insurance is a rapidly growing global startup reshaping the future of insurance. The Senior Agent Channel Marketing Manager will own the growth of the independent agent channel, focusing on broker activation, relationship management, and marketing strategy to drive submission volume and GWP per agency.ResponsibilitiesDesign and own the full broker lifecycle: onboarding, reactivation, cross-sell/upsell to active agents, and win-back for lapsed relationshipsDevelop and manage broker segmentation strategy to personalize outreach and prioritize high-value agency relationshipsBuild gamification mechanics around the principal/producer experience to drive increased GWP per agencyCreate content and messaging for broker-facing communications (emails, sell-through tools, and more)Collaborate with the Demand & Digital Lead on email execution and campaign deploymentBuild and maintain a full enablement toolkit: sell sheets, product one-pagers, quote guides, objection handling documents, and territory-specific materialsPartner with product management on in-product experience improvements and opportunities to increase agent engagementEnsure materials are current, accurate, and aligned with the broader messaging platform in partnership with the Content Marketing ManagerServe as the internal advocate for the agent channel, bringing broker feedback into product, underwriting, and GTM conversationsLead ongoing persona development for key agency types to inform targeting and messaging decisionsSkills5+ years of experience in the commercial insurance industryA deep understanding of independent agent distribution: how producers make decisions, what drives submission behavior, and how to build trust with agency principalsStrong written and verbal communication skills: you can translate complex insurance concepts into clear, compelling agent-facing materialsFoundational understanding of sales and marketing communications and best practicesComfort working cross-functionally without heavy oversight; this role requires initiative and judgmentThis role is Hybrid 3x weekly out of either our Denver or Chicago officesExperience designing multi-touch lifecycle programs (onboarding, reactivation, retention) in a B2B2C or channel-dependent businessExperience with HubSpot or a comparable platformsFamiliarity with commercial lines, specialty, or emerging insurance segmentsBackground working at an MGA, carrier, or independent insurance agencyExperience building or managing sales enablement programs for a distributed agent forceBenefitsBonusHealth BenefitsEmployee options grant401K with employer matchFlexible paid time offPaid national holidaysCompany OverviewHoneycomb was built to disrupt the real estate insurance industry. It was founded in 2019, and is headquartered in Chicago, Illinois, USA, with a workforce of 51-200 employees. Its website is https://honeycombinsurance.com.