[Remote] Senior AEO & SEO Manager

Note: The job is a remote job and is open to candidates in USA. Zip is a procurement platform that simplifies the purchasing process for enterprises, and they are seeking a Senior AEO & SEO Manager to lead their search optimization efforts. This role involves developing and executing strategies for organic visibility across various platforms, working collaboratively with multiple teams to enhance content and drive brand authority. Responsibilities • Own and evolve Zip’s organic search strategy, including traditional SEO and AI-powered discovery • Build and prioritize a quarterly SEO + AEO roadmap across site structure, internal linking, schema, Core Web Vitals, and semantic search • Lead keyword, intent, and entity analysis, partnering with our content team to develop high-impact content briefs • Develop strategies to increase Zip’s visibility across AI platforms (e.g., ChatGPT, Gemini, Claude, Perplexity) • Drive initiatives to produce engaging SEO and AEO-optimized content across Zip’s on-property and off-property channels • Collaborate with marketing, design, and product teams to optimize campaign landing pages and blog content • Monitor search performance and report on rankings, traffic, and conversions using tools like GA4, GSC, and Omni • Stay ahead of trends in AI search behavior, algorithmic shifts, and evolving SERP features • Experiment with tools and frameworks to optimize Zip’s content for LLMs, semantic relevance, and conversational prompts Skills • 5 years of experience in SEO, content optimization, or technical marketing • Deep understanding of on-page, off-page, and technical SEO best practices • Familiarity with emerging AI platforms and their role in shaping discovery (e.g., optimizing for LLM-generated results) • Strong proficiency in SEO tools like Google Search Console, GA4, Ahrefs, or Semrush • Ability to derive insights from data and translate them into clear, actionable recommendations • Cross-functional collaboration skills with content, design, and engineering teams • Experience optimizing for AI-first discovery engines • Familiarity with natural language processing, semantic search, and schema-driven content • Knowledge of prompt engineering or LLM training concepts Benefits • Start-up equity • Full health, vision & dental coverage • Catered lunches & dinners for SF employees • Commuter benefit • Team building events & happy hours • Flexible PTO • Apple equipment plus home office budget • 401k plan Company Overview • Zip is an intake and procurement orchestration platform that enables users to initiate purchase requests across the enterprise. It was founded in 2020, and is headquartered in San Francisco, California, USA, with a workforce of 201-500 employees. Its website is Company H1B Sponsorship • Zip has a track record of offering H1B sponsorships, with 4 in 2025, 9 in 2024, 4 in 2023, 4 in 2022. Please note that this does not guarantee sponsorship for this specific role. Apply tot his job