[Remote] Retention Manager / Lifecycle Marketing Manager

Note: The job is a remote job and is open to candidates in USA. STERRY is a unique Growth Marketing Agency that has significantly contributed to crowdfunding and e-commerce success. They are seeking a Retention Manager who specializes in email marketing to develop strategies that enhance customer engagement and retention.ResponsibilitiesDevelop and execute email retention strategies that increase customer engagement, repeat purchases, and lifetime valueBuild and optimize automated email flows, including welcome series, onboarding, nurture campaigns, abandoned cart, win-back, and re-engagement journeysSegment audiences and personalize messaging based on customer behavior and lifecycle stageMonitor campaign performance and analyze key metrics such as open rates, click-through rates, conversions, retention, and churnConduct A/B testing to continuously improve email content, subject lines, timing, and customer journeysCollaborate with our creative, content, design, and account management teams to deliver impactful campaigns for multiple clientsStay ahead of email marketing trends, deliverability best practices, and CRM innovationsSkills3+ years of experience in email marketing, CRM, retention marketing, or lifecycle marketingProven experience managing and optimizing automated email campaignsHands-on experience with email marketing and CRM platforms such as Klaviyo, HubSpot, Mailchimp, ActiveCampaign, Salesforce Marketing Cloud, or similar toolsStrong understanding of customer segmentation, personalization, and lifecycle marketing strategiesAnalytical mindset with the ability to interpret campaign data and translate insights into actionExcellent project management and communication skills, with the ability to thrive in a fast-moving agency environmentExperience working with e-commerce, SaaS, or digital-first brands is a plusBenefitsFully remote position with flexible working hoursGlobal Impact: See your designs come to life across major international marketsGrowth and development within a collaborative, innovative teamA culture that values creativity, precision, and measurable resultsCompany OverviewSTERRY is a Growth Marketing Agency focused on Crowdfunding, Advertising, PR & Creatives Solutions. It was founded in 2018, and is headquartered in Hong Kong, HK, with a workforce of 51-200 employees. Its website is http://www.sterry.io.