[Remote] REMOTE - Global Digital Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Teleflex is a global provider of medical technologies committed to improving health and quality of life. The Global Digital Marketing Specialist role involves supporting digital marketing initiatives for the Interventional business unit, enhancing brand visibility, and collaborating with various teams to implement effective digital strategies.ResponsibilitiesSupport the planning and execution of digital marketing initiatives in alignment with business objectives and communication prioritiesCoordinate and manage digital marketing tools, platforms, and activities to support global sales organizationsContribute to the continuous optimization of digital channels including website, email, paid media, and social mediaCollaborate with internal stakeholders and external vendors to help deliver projects on time and within budgetSupport content updates, approvals, and governance processes for global interventional websitesAssist in the continuous improvement of web properties, including basic HTML/CSS adjustments and CMS content managementAnalyze website performance and user behavior via Google Analytics (GA4) to help identify opportunities to enhance UX/UI and effectivenessSupport the planning and execution of integrated campaigns across Web, SEO/SEM, Email, LinkedIn, and other social channelsAssist in the management of paid campaigns via LinkedIn Campaign Manager and Google Ads ManagerContribute to content creation, editorial planning, and campaign asset developmentMonitor campaign performance and support reporting against defined KPIsSupport the creation and management of email campaigns and nurture programs in Marketo, including segmentation and basic A/B testingAssist in maintaining lead management workflows and data hygiene within the marketing automation system and Salesforce CRMContribute to the evaluation and optimization of customer journeys and conversion funnelsSupport performance tracking, reporting, and data-driven decision-makingSkillsBachelor level degree or equivalent preferred1–3 years of experience in digital marketing, ideally in a B2B or regulated industry environmentFamiliarity with the medical device or healthcare industry is an advantageExperience working in cross-functional and international teamsAbility to manage multiple projects in a fast-paced environmentMarketing Automation: MarketoCRM: SalesforceAnalytics: Google Analytics (GA4), Google Tag ManagerPaid Media: Google Ads Manager, LinkedIn Campaign Manager, Meta Campaign ManagerCMS platforms (e.g. WordPress, Drupal, or similar)Microsoft Office (Word, Excel, PowerPoint, Outlook)Basic graphic design / video editing (Canva, Adobe Creative Suite)Familiarity with social media management and listening platforms (e.g. Sprinklr, Hootsuite)Understanding of tracking, tagging, and attribution (UTMs, pixels, basic analytics)Strong organizational and communication skills with high attention to detailProactive, accountable, and solution-orientedAbility to manage multiple priorities in a fast-paced, cross-functional environmentCollaborative mindset, comfortable working across regions and functionsAttend industry events to understand trends and suggest accompanying strategic initiativeCompany OverviewTeleflex is a manufacturing company that designs and develops medical devices for the healthcare sector. It was founded in 1943, and is headquartered in Wayne, Pennsylvania, USA, with a workforce of 10001+ employees. Its website is http://www.teleflex.com.Company H1B SponsorshipTeleflex has a track record of offering H1B sponsorships, with 5 in 2025, 2 in 2024, 3 in 2023, 2 in 2022, 4 in 2021, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.